Unsure how optimized you are? Don’t guess! Use this quick audit, and rise in the rankings.
Category Archives: Spotlight
Getting conversions is amazingly like asking someone to dance. Be suave with these tips. You’ll get nowhere if you are tone deaf or have two left feet.
Industry veteran Michael Gray weighs in on a recent controversy on SEJ: Can bad backlinks be used to hurt a website?
Use content to capture an audience’s attention, and use these metrics to see how effective your content is.
Your keyword efforts paid off with a No. 1 ranking, but that’s not good enough. Now squeeze more more clicks out of being in pole position!
Adam Berke of AdRoll: Ad retargeting is the future. Do not be afraid.
Scoffing at Facebook’s $82 billion valuation? Think Twitter’s done? Take a closer look at the tsunami of social media. Our SEJ infographic portrays just how pervasive and influential SM has become on a global scale.
If your goal is to increase sales, and it is, you want to find the problem-solvers among your traffic. They’re the one ready to spend money.
Some might be tempted to create custom buttons for social media. But go with the familiar, in this case. It’ll save everyone time and money.
How do you know when your SEO effort has returned a profit? Guest Blogger Kenny Hyder breaks down the steps for you.
