SheSpeaks.com conducted a great survey of women’s online and computer habits, and published the results in a comprehensive 65-page document. It’s a fascinating study that looks mainly at women’s social habits online, and most definitely has implications for online marketing. Looking at the results of this study can help you tailor your marketing campaigns to …
Today is July 7, and if you’ve been paying any attention to the news in the past week, you’d know that that means today is the day of the big Michael Jackson circus out in LA. At 10:00am Pacific Time, Jackson’s memorial service will begin at the Staples Center. A mere 17,500 fans will be …
A Disconnect Between Social Media Marketing And Amazon.com Recently I had an interesting interaction with Amazon’s affiliate program. Rather than telling you the story from start to finish, I am going to Tarantino it. I am going to tell you what happened, and then take you on a journey. Amazon.com refused to pay any commission …
Users are the most important “elements” (forgive me the “impersonalization“) of any websites (especially social media ones of course): that’s them who build content and promote it by spreading the word. Quite naturally, getting the users to join and participate is the first and more important step in launching a (social media) site. One of …
This week we feature the interview with Fraser Kelton, working at new and exciting social media project Glue, developed by AdaptiveBlue. 1. Please share your background. What brought you to the Web 2.0? Also please tell us a few words about your [other] projects you were doing before joining AdaptiveBlue. I’m originally from Hamilton, a …
Sharing stories on social voting and bookmarking sites both grows your social media profile power and enables you to reach your audience. Surprisingly enough, being one of the most important element of the story success, proper tagging is very often overlooked. Let me first make it clear why you should do at least some research …
Facebook is estimated to have 70.2 million unique visitors per month in the United States according to comScore. Social networking is booming, everyone is friending, following, tweeting, tagging, and grandma and grandpa are getting involved too. Wait a minute, did I just say grandma and grandpa? That’s what some recent Facebook research has shown. It …
Chromatik is an experimental search engine by Exalead that offers a fun way to search for images by color. Search images by any imaginable combination of colors; Add keywords; Adjust image luminosity and saturation. Now let me demonstrate the tool in action… Pick any color from the palette: Tweet Buffer
Last week I stumbled across an interesting service that allows to buy-sell social media accounts. It is called Assetize and apparently functions as an auction. You can search accounts by categories (Gmail, Twitter, Facebook, etc) or by account name and tags: Tweet Buffer
For an SEO having a powerful toolset at your fingertips is the key to being efficient and effective. Whether you’re running an audit on a potential client’s website, analyzing the competition in a new niche or taking a close look at a particular website’s strategy/tactics, you want speed, accuracy and, overall, efficiency on your side. …
