Advice on how to leverage social media marketing bombards us from every corner. SEJ curates the best advice and how-to’s out there, including best practices using Facebook, Twitter, content marketing or web audience development.
If you’ve been using LinkedIn for a while, you’ll notice that three top stories in your selected industry constantly appear above the updates section. This is the LinkedIn Today, the network’s news aggregation service. Additionally, users can have the option to send the LinkedIn Today headlines to their email, either on a daily or weekly …
Based on our previous posts, there are two ways to generate leads on LinkedIn: the direct and indirect approach. Now that you know how you can do inbound marketing through your company page, it’s time to learn the different ways to do it. LinkedIn Answers This is one of the most useful but under-utilized tools on …
It was reported last week that Facebook users in Europe will no longer have access to the network’s photo-tagging features—at least not for a while. The social media giant decided to indefinitely suspend the feature after receiving demands from privacy regulator across Europe. More About Facebook’s Facial-Recognition Software Facebook’s facial-recognition software senses the people in …
The test run for Facebook Offers is now coming to an end. As announced by the social networking giant last Thursday, all Pages with over 400 fans can now send discounts and promotions through the website. However, Pages operated in Japan have to wait until next week to be eligible in the feature. In addition, …
Now that your business already has a LinkedIn Company Page, it’s time to get started with your inbound marketing campaign. There are two ways which you can do to generate leads through LinkedIn: the direct and the indirect approaches. The first one is designed to provide company information about your network and prospects. The second …
The Whole Brain Group has put together a handy “Tweet Chat Checklist for Businesses” in infographic style which should provide you all the basic information you need to successfully set up one of these chats. And the benefits? Hosting a Tweet Chat demonstrates thought leadership in your industry, can promote your overall marketing message, will drive traffic to your website, and even help you engage directly with your customer base.
On Monday evening, Sept. 17, the #SocialChat community on Twitter gathered to discuss the relationship between SEOs and SMMs. Our guest expert, Jim Hedger, is a partner at Digital Always Media in Toronto, Canada. He is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and …
So your business now have a Company Page in LinkedIn, the next thing you need to do is take advantage of your profile’s features to leverage your brand. One way to do this is to update your account’s status regularly. The good thing about this is that you can designate a number of employees that …
Earlier today, Contently released a new tool called the Portfolio+, which is designed to help writers build their own brands. Contently is an online platform that helps those brands in need to look for Web content providers. On the other hand, the website also enables freelance writers to look for clients. What is Portfolio+ and …
Did you know, it is possible to optimize your shares? Dana Lookadoo is going to explain what you need to know in regards to planning and coding. Get ready to take some notes; this is fantastic information. The issues Dana discusses in this video are important to every business and everyone in our industry. I …
