So, you want to go global with your website eh? Not so fast, if you have ever traveled to another country you will appreciate just how different things can be despite the fact that we are all made of the same stuff. These differences are critical to a successful international launch and without truly understanding your market you could be making some big mistakes.
We’ve all surprised our friends with some random talent we have at some point. I guess I never realized that companies can do the same thing. Yesterday I was browsing through Google and found some “Specialty Search Engines” that they have released. They have U.S. Government, Linux, BSD, Apple Macintosh, and Microsoft search engines available.
There has been a lot of talk lately about realigning high traffic homepages. MSN is currently testing a modified homepage design. There are some major differences then just a new look. The new homepage makes better use of screen space, primarily by changing the placement of several sections.
The printing press did for communication what the Internet is doing for marketing. Both changed the medium of […]
Would you ever consider listing your business in the phone book under a different name? Unless you don’t […]
If you have ever been to the Men’s warehouse to buy a suit then you’ll probably understand the […]
When the going gets tough, the tough are supposed to get going right? Well, it seems that when […]
Face it, closing your eyes and wishing for ranking isn’t going to work. There are a lot of Web 2.0 companies out there banking on search engine popularity, but to get this takes a lot more than a good product, service, or website design. Some companies are successful because they have taken the time to build a website that will get them in the door with search engines in a big way. [Digg.com](http://www.pronetadvertising.com/articles/beginners-guide-to-digg.html) is one of these sites and probably one of the most successful social networking sites out there. So what is it that makes gets digg.com dug by search engines? Here are a few things that digg.com does which make it so popular with the search engines.
* Social search heats up: Microsoft and Eurekster in talks Eurekster is a community search engine. Microsoft is […]
I'll be the first to admit that business as usual is a horrific bore. Normal marketing has become so blah that whenever anybody steps outside of that and has a little fun, the crowd responds. Apple is a perfect example of a company that had a little fun out there and took advantage of creativity and innovation to get people off their chairs and make some noise. In case you haven't heard yet, Apple released software that allows their computers to load Windows XP. This caught a lot of people by surprise (although there were rumors) and instantly resulted in a rampage of buzz and excitement.
Website design seems to be the odd man out when it comes to increasing traffic. Everybody is so […]
Buzz is like a campfire. Weak products will cause your fire to flare up and die quickly, whereas good products will burn for awhile. Also, if you don't know how to build or take care of it you'll just end up with a pile of black sticks. Here are some tips for staying warm with your buzz.
We’ve all seen cartoons where a character walks into a store and the sign outside reads “Shoe Store”. […]
When it comes to your marketing message, don’t pull any punches. It is extremely important to differentiate your […]
The sheer number of resources available on search engine optimization can be overwhelming. There are a ton of […]
There is an old fable that says you can’t please everybody, and if you try you’ll end up […]
Are you wondering why this site looks weird? What happened to the design? Today is CSS Naked Day! […]
From a marketing perspective, RSS feeds lasso the market and bring it home. They connect your website with […]
A lot of our clients seem scared or overwhelmed by PPC advertising these days. We find this interesting, […]
In the last couple of weeks, I’ve gotten several emails from people trying to sell me text links […]