Beginner's Guide to Digg
Social Media

Beginner's Guide to Digg

If you have ever felt like you had to dig around the Internet for good content, you might want to look at something called Digg ([digg.com](http://www.digg.com)). Digg is a site that will help you avoid the process of digging and instead, get exactly what others have dug up so you can see some of the great sites/stories/things out there on the Internet. …

Creative uses of social networks; Affiliate Summit
Social Media

Creative uses of social networks; Affiliate Summit

Not only are social networks starting to fill little niches but we are also starting to see a lot of creative uses with them. Take for example this one that is setup for Affiliate Summit. It’s great because it was setup so that attendees can network before attending the actual conference. Building relationships before the conference even starts is really going to take networking at conferences to a whole new level. This is good news for anyone that is planning on attending.

Marketing your mistakes
Social Media

Marketing your mistakes

People try to be perfect throughout their whole life, but chances are they are going to make some [mistakes](http://www.pronetadvertising.com/articles/mistaken-marketing.html) along the way. They might have bought the wrong car, picked the wrong house or even married the wrong person. Whatever the mistake may be, marketers love reminding you throughout their advertising campaigns.

Interview with Greg Hartnett
Social Media

Interview with Greg Hartnett

Greg Hartnett is one of the few individuals who has been in the online marketing space for quite some time. He is well known in the industry as a [blogger](http://greghartnett.com/), [speaker](http://www.pubcon.com/sessions.cgi?action=view&record=60) and [entrepreneur](http://www.botw.org). Due to the experience he has gained from running many successful companies I decided to do an interview with him.

YouTube crashes Smirnoff's Tea Partay
Social Media

YouTube crashes Smirnoff's Tea Partay

Wow, there are some great stats that come from a MarketingSherpa Poll that shows viral marketing is bigger than we initially thought. I can’t believe that 80% of people are using tell-a-friend links as marketing techniques. That is obviously a pretty good indicator that it’s working well too. This is also a good indicator that SMO works as a whole. Look at some of the other numbers too.

11/1/2006 Comments Off
Digg makes it harder to get dugg
Social Media

Digg makes it harder to get dugg

Today [Digg](http://www.digg.com) made a major modification to their algorithm. With [thousands of stories](http://www.digg.com/view/all/upcoming/most) being listed on Digg everyday it seemed like too many mediocre ones were making the front page, so it appears that Digg modified their algorithm (or the algorithm automatically modified itself) for stories to require more diggs before they hit the front page.

The Power of Kids
Social Media

The Power of Kids

[Gerber](http://www.gerber.com), [Huggies](http://www.huggiesbabynetwork.com/na/index.aspx), and [Cheerios](http://www.cheerios.com/) are all popular brands with 1 thing in common. They use cute little kids in their commercials. Many people take the impact of children in advertising for granted but cute kids are very memorable which is why they are used in TV commercials. If you want to create a memorable advertising campaign you might want to think about using some cute kids.

Interview with Chris Pirillo
Social Media

Interview with Chris Pirillo

I recently did an email interview with [Chris Pirillo](http://chris.pirillo.com/) who is a well known blogger and entrepreneur. I asked him a few questions regarding linkbait, blogging, his [conference](http://www.gnomedex.com/) and the web. He had some very interesting things to say and I am sure everyone will enjoy the interview.

10/26/2006 Comments Off
How to get the most out of digg traffic
Social Media

How to get the most out of digg traffic

A lot of people consider digg traffic as being [useless](http://sonspring.com/journal/deflecting-digg) because they think most digg visitors will never come back to your blog. This is not necessarily true, especially if you do a few tweaks to your blog so you can actually get some benefit from the traffic. These tweaks will not only help you retain visitors from [digg](http://www.digg.com), but also will help retain regular visitors as well.

Creative commercials that you'll never forget
Social Media

Creative commercials that you'll never forget

Chances are you spend hours everyday watching TV shows, which means you watch hundreds of new commercials on a daily basis. The worst part about watching all those commercials is that most of them are dull and humorless which is why they are not memorable or effective, but every once in a while a few companies take the time to come up with creative commercials that are worth watching.

Beer Humor
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Beer Humor

Beer companies are in a competitive space filled with hundreds of competitors. If you walk to into a bar or a liquor store you have tons of brands to choose from, so how do beer companies try to convince you to buy their product instead of their competition’s product? They use humor. …

Marketing with Nature
Social Media

Marketing with Nature

Using nature is a great way to market a product. By creating a soft and warm atmosphere you can make your product have the image of being soft, gentle and warm just like [Snuggle fabric softener](http://www.snuggle.com/home.asp). So if you want to brand your product as being soft and personal like Snuggle you may want to use nature in your marketing and advertising campaigns. …

Interview with Lee Odden
Social Media

Interview with Lee Odden

For quite a long time I have been reading [Lee Odden’s blog](http://www.toprankblog.com/) and have had the privilege to meet Lee in person at a few conferences. Lee has been in the industry for 9 years and he has a unique approach on PR and SEO. Because of this I asked him a few questions through an email interview. Here are the questions and his answers.

10/12/2006 Comments Off
What’s your blog juice
Social Media

What’s your blog juice

Have you ever wondered how popular your blog is compared to other blogs in your industry? You might be able to figure this out by doing a simple backward link check, but that only shows you a small part of the full picture. Why not compare traffic or even RSS subscribers to get a more complete picture? Today [Text Link Ads](http://www.text-link-ads.com) released a [tool](http://www.text-link-ads.com/blog_juice/) that compares the popularity of your blog to others by taking multiple variables into account.