TechCrunch advertisers can get penalized by Google
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TechCrunch advertisers can get penalized by Google

Each one of the four premium ad spots on TechCrunch currently sell for $10,000 per month. That may seem like a lot of money at first but when you consider you the fact you’re reaching 3 million eye balls from a very targeted audience every month it’s not so bad. But before you pony up the 10 grand for one of these spots you better take a moment to consider the potential consequences.

How to: Robots.txt
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How to: Robots.txt

There has been some noise around the seo industry today about Google not obeying the NoIndex meta tag. Google is indexing pages that use this tag when they shouldn’t be. I have actually seen this first hand myself when our company received an email earlier this week asking for opinions on the seo of a website. We noticed this site was trying to keep pages from being indexed in the search engines by using this meta tag. However, when we searched through Google we noticed these pages were still being indexed.

6/14/2006 Comments Off
eBay wiki wiki wiki
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eBay wiki wiki wiki

The eBay Wiki launched today, it is a community driven wiki that eBay has created in collaboration with JotSpot. JotSpot was the first company to create a wiki platform, similar to the platform used by Wikipedia.

6/14/2006 Comments Off
Viral marketing for links
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Viral marketing for links

Link building was once the most tedious, labor intensive processes of search engine optimization. It’s funny because inbound links also happen to be one of the more important aspects to your search engine rankings. Fortunately, it’s not so tedious anymore. Thanks to the social web, link building through buzz marketing is now possible.

Catchup – 6/12/06
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Catchup – 6/12/06

Yahoo has launched a customized version of Internet Explorer 7 Beta 2, which has Yahoo search built into the browser. It’s good to see that Yahoo still has some fight left in them, I was beginning to think they’d thrown in towel for the search war. With the loyal following that Firefox has built I’m not sure yet whether this is a good move or not. What do you think?

Don't forget the fun
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Don't forget the fun

Before I started this blog in January I read 10 Tips to Better Blogging, which I try to follow to some extent. Since then, I have learned a lot about blogging and one important thing that is not on that list.

6/12/2006 Comments Off
Should your business have a blog?
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Should your business have a blog?

There’s a lot of good reasons your business should have a blog if it
doesn’t already have one. In fact, I’m going to go as far as to say that you cannot afford not to have one. Big business or small, it doesn’t matter, they are simply to powerful of a communication tool that you can’t ignore them.

6/9/2006 Comments Off
VW terrorist ad
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VW terrorist ad

There a lot of things that people hate in the world. Some people hate specific things, while others may hate certain types of people. People are passionate about what they hate, using hate and passion in your marketing campaign can help promote your product or service.

Catchup – 6/9/06
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Catchup – 6/9/06

New stats from Hitwise has put Google at 60% of the total search queries performed in the US. They put Yahoo at 22% and MSN at 12%. Google’s share continues to climb while Yahoo and MSN are heading down the slope.

6/9/2006 Comments Off
Just Google It
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Just Google It

Some of the most popular phrases that are searched on the Internet are celebrity names. If you are a celebrity the freaky part about it is you don’t know why people are searching for you.

6/9/2006 Comments Off
Are you tracking your company buzz?
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Are you tracking your company buzz?

Word spreads like wildfire within the social media scene. In just a matter of minutes your company’s reputation can be damaged. If criticism or nasty rumors about your company gets out in the blogosphere and you’re not paying attention, forget about it. Your brand will suffer a devastating blow.

6/7/2006 Comments Off
Don't forget your bookmarks
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Don't forget your bookmarks

Blogging is becoming more popular and more mainstream. As a result, there is a ton of opportunity to enter the fray and leverage it for one reason or another. New social mediums are emerging in response to the increasing popularity of blogging and the key to blowing up your blog (company, personal etc.) is to figure out how to use these social mediums effectively.

6/5/2006 Comments Off
Catchup – 6/2/06
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Catchup – 6/2/06

By leveraging the AdSense API, sites can now allow members to create AdSense accounts and earn cash for content contributions. Members will even be able to track earning through the sites. Giant step forward for the social web.