Be different
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Be different

Ideas are a dime a dozen. Lets face it, no matter how great and
innovative you think your idea is there are lots of other people
thinking about and probably working on the same thing. Guy Kawasaki has a great rule of thumb for this…

7/6/2006 Comments Off
Customers have a louder voice
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Customers have a louder voice

There’s a big shift taking place in the customer service industry, we – the consumers – are taking back control. Recently there’s been a couple of videos released that show just how painful the customer service experience really is. This isn’t anything new, we’ve all experienced it firsthand for ourselves, but now with the power of viral marketing (good or bad) these companies are exposed in a whole new light, and it’s sending a very powerful message .

The forgotten search
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The forgotten search

With the number of websites on the web growing each day, internal search is becoming more and more popular. Ecommerce sites all the way up to blogs now have an internal search feature where anyone can search for content, products, and services within that website.

7/3/2006 Comments Off
TechCrunch: Now with more sponsors
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TechCrunch: Now with more sponsors

In the last few days Michael Arrington has added 2 new sponsors to TechCrunch to make up a total of 6 sponsored ads at the top right. The advertising rate has also been increased from $7,500 to $10,000 for these sponsored ads.

7/2/2006 Comments Off
Catchup – 7/02/06
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Catchup – 7/02/06

Google’s long awaited payment service has finally launched. Google Checkout is a new system that allows merchants to process credit-card payments. Merchants that use Google Checkout will have a little icon displayed in their Google ads.

7/2/2006 Comments Off
CNet missed one
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CNet missed one

CNet has released the Top 10 Google Apps, which is a listing of the top Google applications and their ratings. The list was pretty good overall, but there was one big disappoint…

6/27/2006 Comments Off
What ads work?
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What ads work?

The Nielsen/Norman group recently did some eye tracking studies that show some interesting results. It shows that users seem to ignore animated ads, or graphic ads that stick out from the rest of the site.

6/26/2006 Comments Off
Leveraging Wikipedia
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Leveraging Wikipedia

Wikipedia is a collaboratively built encyclopedia that has evolved into a great resource if you are looking for information on just about anything. Because of its popularity and the sheer number of people that use Wikipedia

6/25/2006 Comments Off