It’s no secret that SEOs dislike traditional ad agencies and vice versa. The two have been fighting like a couple of school girls for years now about who’s best to handle online marketing campaigns. Being an SEO, I’m guilty of taking a few cheap shots here and there myself.
Have you ever wondered how many domain names Google owns? Currently Google owns 520 domain names. Their domain collection has been growing over the last couple years because of all of the companies they started and have bought.
Have you ever used FeedBurner and wondered where your subscribers come from or how many of them are repeat subscribers? Back in April I wrote a blog entry about my FeedBurner wish list hoping that FeedBurner would provide more analytical data related to RSS feeds.
Did any of you read the open letter to Google where Andy Beal complained that AdWords was giving him a headache? Well Google responded by sending Andy a package with a letter and a small bottle of pain relief. What a brilliant PR move by Google!
Some of the most entertaining commercials have catchy songs. Pepsi has a commercial with Jimmy Fallon and Parker Posey dancing to an upbeat song while drinking a bottle of Pepsi.
Google is working on a health portal named the Google Health Scrapbook. From what I understand there will be a “directory” for patients, doctors, vendors and pharmaceutical each. Google “users will be able to log in with their own account information and do things such as add a new medical provider, check their medical records or pay their bills.”
Lately Apple has been promoting their “switch to a MAC” commercials on TV and the Internet. If you have ever seen one, you may have noticed that they have a strong message, but in a funny fashion.
Sometimes it takes a beating to learn a lesson. Dell took a brutal beating earlier this week when they launched their new blog, one2one, and it looks like they had some sense knocked into them.
Sylvester Stallone is well known for his role in Rocky and all of the sequels that followed it. A couple years ago, they decided to make another sequel to the franchise, which will total up to six Rocky movies.
There’s no denying the fact that search engine optimization has an
‘iffy’ reputation at best, and that’s being generous. Many people think SEO is worse than the plague itself. I’ve actually heard someone say word for word that they’re “allergic to SEO.”
You may have noticed that every Friday, Cameron and I post about humor and news. Cameron usually writes a catchup with all the hottest Internet marketing news of the week and I write a couple of marketing related humor posts.
Have you ever wondered how people interact with your website? ClickTale is currently a web application in private beta that allows you to do this. You can see how people move their mouse across your website and what they click on.
Dell has launched a new corporate blog, one2one, but rather than the traditional warm welcome most major corporate blogs receive Dell’s has received nothing but a fierce kick-in-the-ass. Surely by now you’ve seen or read about the whole fiasco.
In the last couple of years Apple computers have taken their TV commercials to the next level. They have used silhouettes and upbeat music to make people pumped about the iPod.
Is it any surprise that politicians are embracing web 2.0 for their
political campaigns? It was only a matter of time before they came around and I suspect it’s only going to get worse, or better, depending on how you look at it.
Technorati is a popular blog search engine with a large user base that loves them. They have a lot of neat features and capabilities such as custom profiles, watch lists, a blog finder and even an API.
Cell phone companies are known for having amusing commercials. I am sure everyone has seen the Verizon guy that walks around the world and says “Can you hear me now”.
Most things in this world can be bought with money, but there are those specific things or moments in life that cannot be bought. MasterCard has been doing a great job representing this with their “Priceless” commercials.
Internet advertisers paid $800 million for bogus clicks on their marketing messages last year, shaking confidence in the industry and prompting many to reduce spending with Google, Yahoo and other Web sites. Advertisers say that 14.6 percent of all clicks are bogus.
Ideas are a dime a dozen. Lets face it, no matter how great and
innovative you think your idea is there are lots of other people
thinking about and probably working on the same thing. Guy Kawasaki has a great rule of thumb for this…