Facebook rolled out updates today that make video management easier, and give Page owners more control over their video content.
Facebook’s carousel ad format lets advertisers showcase multiple images and links in one ad. When comparing carousel ads to standard link ads, advertisers saw a 30-50% decrease in cost per acquisition and a 20-30% decrease in cost per click.
Join the SEJ Marketing Think Tank on August 5th, 2015 at 10 am Pacific and 1 pm Eastern for this free webinar, presented by Rocco Baldassarre, Founder of Zebra Advertising, and moderated by Brent Csutoras, Chief Social Media Strategist of Search Engine Journal.
Facebook has rolled out an update designed to give you more control over what you see in News Feed
When your Facebook engagement starts to slow down, chances are you blame Facebook’s algorithm. Check out this infographic to increase your organic reach.
Facebook is rolling out video ads amongst a small test group of publishers in a move designed to attract more content and ad revenue.
Facebook’s news feed algorithm will be adjusted according to interactions with videos
We’ve heard references eluding to the idea that Facebook was favoring native video uploads vs. third-party video embeds. Here’s what we found out.
Facebook announced a useful new addition that will help page owners measure the success of their videos across custom date ranges.
Facebook took the last remaining step toward truly making Messenger its own platform, announcing today that people will be able to use the service without a Facebook account.
Facebook has introduced a way for publishers to grow their following with a new feature called Author Tags. When implemented on a website, Author Tags allow people to easily follow the author of a piece of content they found on Facebook.
Facebook announced it has added a new ranking factor to its News Feed algorithm. In addition to likes, comments, and shares — Facebook will now take into account the time people spend with a piece of content.
It was announced today that Shopify and Facebook are teaming up to launch a ‘Buy’ button that will […]
Facebook tests customer service messaging tool called “Saved Replies”.
Facing low Facebook engagement? Here are creative ways to achieve high engagement over your competitors on Facebook without spending a dime.
Facebook has announced the launch of a new way to read and consume content in a way that […]
Facebook is testing its own in-app search engine, which TechCrunch reports is now live for a select test […]
If you feel challenged by Facebook marketing these days, you’re not alone. Here are 12 tactics to take a look at adding to your Facebook marketing toolbox.
Facebook made two major updates to their messaging services: one allows you to make video calls and the other allows you to call people or businesses from Facebook.
An after-hours side project has turned into the latest product from Facebook, called Riff, which allows you to […]