Facebook news and marketing tutorials.
On Thursday February 10, Facebook made some much anticipated changes to their Fan Pages. For a good part of the day, confusion reigned supreme. Some were excited, some were mad and many were just plain confused. Let’s explore the changes and what they mean to you. There was a glitch that caused the pages to …
Facebook launched their newer version of Facebook Groups back in October 2010. But it wasn’t until the last couple months of being personally involved in some very active and engaging Groups allowed me to see their business potential. If you have a Facebook Page for your business, non-profit, or hobby, let me explain why you …
It’s been quite some time since I shared some tools on researching trends and hot content on Twitter. Today we’ll look at a few tools that allow to discover and keep an eye on hot content shared on Facebook. Thanks to Recommendations social plugin provided by Facebook, there have been a few interesting projects popping …
Now that Facebook has officially passed Google as the most visited site on the web, their advertising platform becomes more attractive than ever. However, even with their steady climb to the top, many online marketers remain skeptical of the advertising performance Facebook can deliver. Do consumers pay attention to ads on social networking sites? And …
Last week I was talking to my Dad about a company he has been invested in for quite some time. He asked me what I thought about the way they were using Facebook to market their medical device. Yep, a medical device. I said to him, “what do you need a fan page for?” He …
Have you ever found an easy and superior way to do something, then watched in bafflement as people insist on doing it the hard way? You will never make money on Facebook if you have the wrong fans. And the best way to get the right Facebook fans for your business is with Facebook ads. …
What is the “one real threat to Google”? If you answered Facebook, well, you probably already know my opinion. Still, there’s no denying that Facebook and Google are two of the biggest giants in the field, and their business plans, while not directly competing, aren’t exactly friendly to each other. Now, however, it seems that Facebook and …
There are two big challenges in using Facebook for business: building the number of ‘Likes’ for your Page and getting your posts noticed on a user’s Wall among the numerous posts by a user’s Friends and other Pages that are so easy to ‘Like’ these days. Many businesses are running competitions on Facebook as a …
Your Facebook Fan page is more than your business brochure. It is even more than the tool to build the community around your business. Actually it can both and even more. With the variety of free applications you can turn it into the huge source of information around your brand: it can be as comprehensive …
Anyone paying attention to the web industry has probably heard Facebook touted as the “one real threat to Google.” Facebook has reached more page views per day and more active users than Google. And now, with the injection of funds into Facebook from Goldman Sachs, the idea of Facebook as a Google-killer is re-emerging. Here’s …
