Search marketers define themselves by the tools they use. How do you select from the dozens of applications and services for analytics, social media marketing, SEO and keyword research? SEJ’s expert bloggers give us a peek into their tool boxes, and their best practices on how to use the best platforms out there.
Since we work every day in this industry, it’s easy to think there’s not much we haven’t seen before. But in reality, there’s tons we haven’t seen before. A few months ago, I came across a site where someone displayed a badge saying his agency was a certified partner in Google Analytics—by Google itself. I’ve …
Are you afraid that you’re missing out on an important event? Concerned that you won’t know what’s being discussed around the water cooler tomorrow? Worried that something is happening in the world right now that you don’t know anything about and that you’re missing out on some very lucrative keyword opportunities? Worry no more! Here …
Link Detox is a new tool created by the CEMPER.COM guys who also built the Link Research Tools. Christoph C. Cemper, the creator, just recently wrote about how Google can find unnatural links with technology like his own. Link Detox promises to help you locate and remove “bad” links. Link Detox analyzes all your backlinks …
In my opinion, SEO Technical Audits are the most powerful deliverable in SEO. That should sound familiar if you’ve read my column over the past few years, since I’ve written about the power of audits several times. The reason I think it’s the most powerful deliverable is simple. Performing a thorough SEO technical audit reveals …
Looking for new tools that will help you monitor the presence of Google’s Chrome browser on iOS? Well, look no further. Chitika Insights has just released the Chrome iOS Adoption Tracker as the only tool that allows users to track the rate of Chrome adoption in real time! On June 28th, Google announced the availability …
One of the most challenging tasks for many SEO experts is to find customers. This is especially true for those with newer companies that don’t have the reputation of Bruce Clay, WebiMax, and BlueGlass Interactive, for example. For them, SEMrush GEO, a new feature added to the already popular SEMrush professional SEO software, may be …
Looking for a new tool that will help you get the most out of your SEO campaigns? Consider any of the following programs that we use at Single Grain in order to maximize the efficiency of our SEO activities and our general productivity: Keyword Research Tool #1 – Google Adwords Keyword Research Tool Although the …
If you think the mobile space is only beneficial to consumers, you’ve got it all wrong. As marketers, we talk about mobile marketing, UI, and integration ad nauseam – trying to figure out the winning formula for improving conversions and the user experience on our mobile devices. We’re so focused on the direct bottom line …
When Google rolled out penguin there was a tizzy online. Site owners freaked out, SEOs began running tests and searches to figure out what exactly happened. One of the characteristics that seemed to be popping up was over use of exact match anchor text. A few people had even gotten emails asking for the anchor …
Our industry works on the Internet. All day. This in and of itself leads to major distractions – one minute you’re conducting a keyword analysis and the next you’re watching some YouTube video of cats, when really, you don’t even really like cats or the whole online craze over them. There’s countless resources to help …
