SEJ brings you updates and how-to’s from search marketing’s best known experts on the world of SEO, paid search, social, analytics and tools.
More and more people are turning to the Internet when it comes time to learn a skill or learn more about a topic; however there is not denying that books (actual in-your-hand, turn-the-page books) have their benefits. Those who really want to sit down and read extensively about something often find that it is easier …
Today Matt Cutts is on stage at SMX West. We’re live blogging here as Matt Cutts teach us with dealing with tough calls in organic search. Matt Cutts starts off asking questions: Should Google censor the internet? – 1 person raises it’s hand. Assuming that, should Google show child porn? There is a fine line …
Schema.org brought about a revolutionary collaboration between the world’s top search engines to create a method that made it easier to categorize and identify important information on websites. However, local businesses are largely behind when it comes to adopting current web design and SEO practices. As this TechCrunch article pointed out, “Only 25% of U.S. …
If you’re like most digital marketers or website owners, you understand how important it is to target your website’s content to valuable SEO keywords – as well as how to use popular keyword research tools like the Google Adwords Keyword Research Tool in order to find the keyword phrases that best suit your particular website. …
Unlike the 2.45 million other SEO posts on the Internet, I’m NOT going to start this one with a Epitaph of how Penguin changed link building practices forever and then link to Rand Fishkin’s video on co-citation. Instead, I’m just going to face facts. If you want your website to rank, it needs to deserve …
I recently came across a great article about Penguin recovery by Gary Viray where he detailed his work to get some client’s over optimization penalties from the Google Penguin update lifted. I run a site that took a major hit by the April 24th Penguin update, and have been working for months trying to improve …
1. Domain Name 2. Structure2.1 Domain Directories 2.2 Separate ccTLDs 2.3 Separate Subdomains 3. Translation3.1 Professional Translation 3.2 Google Translate 4. Markup 5. Keyword Research 6. Onpage 7. Link Building 8. Common Mistakes This guide is for those who want to market internationally through multiple country-specific search engines. From basic SEO best practices to more …
Many people are aware that owning a franchise is different than owning your own businesses; however what many do not realize is that there are certain aspects of franchise ownership that require you to make a different decision than you would normally make. In other words, things you may have never considered before might be …
Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk to the Merchant. However, they can also be the biggest poachers of sales that other channels brought in, or from customers who were already on your site and shopping. It all depends on how well …
Everyone is looking for guest post opportunities these days, but one avenue that doesn’t get discussed about often is leveraging Pinterest for guest post opportunities. Before we dive in, here’s a quick overview of who’s on Pinterest. Since it launched in March 2010, Pinterest has risen to 48.7 million users and they all spend ridiculous …
