Overture Australia Launched
SEO

Overture Australia Launched

Well, finally its official, Overture has launched within Australia and now supplying paid results to Yahoo, AltaVista and HP Australia. This moment has been awaited for some time (Pay Per Click). With Looksmart out and Overture in, it will be interesting to see over the next year or so whether Sensis ramps up Looksmart to govern some competition down under for the PPC market domination.

2/5/2004 Comments Off
Study reveals Web searches getting tougher
SEO

Study reveals Web searches getting tougher

More users are conducting Internet searches with multiple words, according to a study released yesterday.

OneStat.com, a Web analytics firm in Amsterdam, the Netherlands, found that two- and three-word searches are the norm for Web searchers.

Nearly 33 percent of a sample of 2 million Web searchers monitored in the past two months used two-word queries and 26 percent used three-word queries. Nineteen percent searched using a single word, and searches using four to seven words made up 21 percent.

Content Management Systems and their relation to SEO
SEO

Content Management Systems and their relation to SEO

A lot has been said about Content Management Systems (CMS) in the past. Since search engine marketing (SEM) and search engine optimisation (SEO) are now such a growing part of the main marketing objectives for companies of all sizes, extra attention and caution must be used before the purchase of any such CMS software or programs.

SEO

The Real Value Of Online Services

I make reference to a thread I started at the High Rankings Forum that pertains to prospective clients bartering for SEO services. When is enough, enough? When do you just tell people to go away and stop wasting your time? Is this a whine or whinge? No. This is based on the reality of supplying a service that cannot be withdrawn (undone) once the service is performed. The response to this particular thread was astounding to say the least.

Competition getting warmer for search engines
SEO

Competition getting warmer for search engines

Google’s dominant position under threat as rivals develop competing technology. Ask Jeeves, the internet search engine, has come up with the best answer of all. Constantly asked by sceptics whether it would ever make money, the PG Wodehouse inspired business based in Emeryville, California, produced the clearest result this week.