Real-time, comprehensive news coverage of the search marketing world including algorithm updates, paid search, mobile, social media, local SEO and industry news.
What would happen if the people who are involved in the Presidential debate and election used Mad Men quotes in their speeches? How would Romney and Obama sound and look like if they used the immortal words of Don Draper and his friends? We’re thinking the following scenarios will happen. Enjoy your Friday, and have …
There is no doubt that social media is certainly enabling the campaigns to measure the volume of political discourse in a way it hasn’t been able to do before. Social media also enables people to extend their discussions beyond just the people they see around the water cooler. Since the start of the televised 2012 …
Below is my presentation for Pubcon Vegas 2012. In it I discussed creating blog goals, finding and keeping writers, and content creation tips. Some key points to take away that were spoken, but not in the presentation: Goals All blogs should have defined goals Create goals that are attainable Plan ahead on how you will …
On Monday, October 15th, the social media marketing brain trust also know as #SocialChat gathered to discuss the impact of social media engagement for this presidential election cycle. Following is a recap of that chat on Twitter. Q1 YouTube will be streaming the next Presidential debate tomorrow night. Will you be checking out that …
Well, we have 10 fantastic and educational SEJ articles that brought in the most traffic in the month of September. There is a lot to learn, and we want to again thank our amazing writers that give so much of their time to keep SEJ rockin’! 1. 50 Best Internet Marketing Blog Posts of 2012 …
After all kinds of announcements and press invitations this week, the tech world is set to be abuzz with news over the course of next week. A couple of days ago, invitations went out from Apple to attend an event in San Jose on October 23. According to Apple, it has a “little more” to …
Blekko, the user curated search, launched a new suite of SEO tools to give developers and websites unparalleled data for improving site traffic. The new SEO suite has a redesigned user interface and several new features. Users of the new tool set will have Adsense and IP hosting information, inbound links organized by category, page …
HootSuite, the popular social media dashboard, announced it will be launching a new comprehensive social media solution for enterprise business. The HootSuite Command Center will provide measurement, monitoring, and engagement information in real-time across various social media platforms in one centralized location. Think command bridge of the USS Enterprise kind of cool. Social media has …
This week I’m writing from PubCon in Vegas. I’m hitting the show tomorrow and excited to see what is going on. Last week, I had the opportunity to attend the Conversion Conference (recap coming soon!). I really want to encourage you to hit up an upcoming industry conference. Until then – I have some webinars …
During Dreamforce 2012, I had the pleasure to attend a session on “How Salesforce does Online Marketing.” If I had to sum it up I would say, thorough, data-intensive, constantly improving, ROI driven, and frankly just “crushing it” as Lauren would say. The sessions was held by 3 of the top online marketers in Salesforce, …
