Two years ago I would have never imagined sitting in this comfortable desk chair and being welcomed with open arms in to the search marketing industry by Portland’s own Anvil Media, Inc. College was on pace to last until the end of days and professional direction was a spinning compass in the Bermuda Triangle. Not [...]

Segmenting your subscribers into multiple lists can help you improve your auto responder response rates by making your messages specific to your audience. The only problem is it that is a time consuming and tedious task to manually track your subscribers and move them between your lists. This is where Aweber’s Automation tool comes in [...]

For a site owner, a blog can be an extremely useful tool for attracting and retaining customers. E-commerce bloggers have a harder job than most, in that they must fuse two very different worlds together seamlessly. The world and culture of blogging tends to be very casual, personal, social, and interactive. E-commerce, on the other [...]

Black Friday kicks off the holiday shopping bonanza at 12:00:01 the day after Thanksgiving.  Retailers rely on this day to get back into the “black” by moving old inventory out at highly reduced prices, while price-savvy consumers look for great deals on great products.  Much of the success for this day however, is already in [...]

I absolutely love the AMC original series Mad Men. As a matter of fact, I like it so much that I went as the show’s main character, Don Draper, for Halloween. In case you’ve been living under a rock the past five years and haven’t heard of the show, it’s set at a 1960’s-era advertising [...]