Obviously, as the managing editor at SEJ I read a lot of articles. I read tons of blogs, online news sources and I read posts people send to SEJ. I also have been around enough to see all the strategies people use to try and write “headlines” and posts that people will read. Some stuff …
Hey doctors (that includes you dentists too) do you know where your patients’ first impressions are being made? It is not your telephone. It is not your waiting room. Often it isn’t even your website’s homepage. It is time for you to realize that most of the time your patients’ first impressions are made on …
Here is a small collection of articles giving suggestions on SEO, content marketing, social media and Internet marketing for 2012. I know we are all hoping for a successful 2012; perhaps some of the information in these articles can help you plan for the upcoming year. SEO Search & Mobile Marketing Trends: SEO Apocalypse 2012 …
Two years ago I would have never imagined sitting in this comfortable desk chair and being welcomed with open arms in to the search marketing industry by Portland’s own Anvil Media, Inc. College was on pace to last until the end of days and professional direction was a spinning compass in the Bermuda Triangle. Not …
This is the expanded version of my talk at Startup Marketing School in NYC. You can learn more about the series here. In a world that seems to have gone social media crazy, it’s important to not lose sight of the end goal. Businesses are built to acquire new customers and generate profits. It may …
Getting your voice heard on the internet is never easy. It can be like setting up your soapbox on a crowded street, and waving frantically to get passers-by to pay attention. You might be an expert in your chosen topic, with pearls of wisdom to dispense on X particles or Z-list celebrities, but how do …
Segmenting your subscribers into multiple lists can help you improve your auto responder response rates by making your messages specific to your audience. The only problem is it that is a time consuming and tedious task to manually track your subscribers and move them between your lists. This is where Aweber’s Automation tool comes in …
Holiday Shopping Is Going To Happen – Are You Ready? Will You Benefit? To get things started, let’s take a look at some stats: Cyber Monday sales at online retail websites were 19.4% higher in 2010, compared to the online sales of Cyber Monday in 2009 – Coremetrics $1.028 billion was spent online on Cyber …
For a site owner, a blog can be an extremely useful tool for attracting and retaining customers. E-commerce bloggers have a harder job than most, in that they must fuse two very different worlds together seamlessly. The world and culture of blogging tends to be very casual, personal, social, and interactive. E-commerce, on the other …
Black Friday kicks off the holiday shopping bonanza at 12:00:01 the day after Thanksgiving. Retailers rely on this day to get back into the “black” by moving old inventory out at highly reduced prices, while price-savvy consumers look for great deals on great products. Much of the success for this day however, is already in …
