Google and MySpace put together a major partnership last year with a focus on Google Advertising. About two months after the partnership, Google AdSense contextual ads began appearing throughout the MySpace social network. A study was published yesterday by Pali Research analyst Richard Greenfield estimating that MySpace is now generating over $30 million per month …

Joe Griffin

Considering that MSN has only somewhat recently launched their PPC ad serving system, most folks agree that they are doing a good job. After all, MSN’s launch came out more usable than Yahoo’s existing system, or at least that’s the general consensus I get from those that use both, and my personal opinion. That said, …

Yahoo Publisher Network Expanding This Spring Yahoo is preparing its answer to Google AdSense, the Yahoo Publisher Network, and has been going about the launch of their contextual advertising offering in a slow and careful fashion. Instead of letting mass publishers apply for and automatically receive Yahoo Publisher Network accounts, Yahoo is inviting samples of …

Search Engine Journal’s 2005 Search Blogs Awards The Search Engine Journal’s 2005 Best of Search Blogs Awards nominations are in and its time to start voting (well, really rating) your favorite search engine blogs. Some of these blogs you may read regularly, some you maybe have never heard of. If you are unfamiliar with some …

Holiday Retail Traffic Online Leads to Increased Conversions and Revenue Growth All those annoying banners and popup ads seem to be working! Marketing campaigns online have been very successful during this holiday season. Paid Search and affiliate marketing in particular have played a huge role in driving traffic to comparison based online retailers. Coremetrics, a …

Google Testing Print Advertising with Publication Ads We know Google’s intentions of keeping literature alive with Google Print, but will Google also be saving the newspaper industry? Google has launched its print advertising spinoff of Google AdWords, Google Publication Ads. Currently in invite only beta testing, Google Publication Ads is new direction for Google, giving …

Google AdSense Testing “Advertise Here” Link on Sites Google AdSense is marketing its site targeting service by testing an “Advertise on this site” link in its AdSense contextually targeted advertisements. Darren Rowse of Problogger.net picked this up after seeing the Google AdSense test on Tim Carter’s Ask the Builder website. Once a user clicks through …