Google AdSense is running some tests on a new creative which serves links under the ad’s copy and traditional contextual advertisements. By way of Blogoscoped & DigitalPoint we find a new Google AdSense Leaderboard format which actually changes the ads served on a page as new links are selected. We’ve seen AdSense ads with optional …
Category Archives: Contextual Advertising
Google has launched Google AdSense for mobile devices, which is now undergoing beta testing by select mobile publishers. Scott of Self Made Minds reports that Google has sent an email out to mobile publishers inviting them to try Google AdSense contextual advertising on their mobile sites. We have successfully conducted initial testing on the product …
The market keeps opening up in the UK for internet businesses and marketers. Day in and day out websites from English entrepreneurs arise. The latest to come out from the UK as reported on Mashable is AdJug, “The company provides an ad marketplace that will initially focus on the UK market, with expansion into Europe. …
Relevancy is the key to contextual advertising, and online contextual advertising is big business. That’s a no-brainer, as all web and software heavyweights are vying to make the most of contextual advertising. How is relevancy measured? And how is that used to shoot the most relevant of ads based on what you do online? Microsoft, …
Google announced today via a press release that they expand the Google Pay-Per-Action beta program to include beta testers around the world. As of today are willing advertisers and publishers outside the United States able to participate and apply for a beta account. Quote: “Starting today, advertisers in the beta will see an alert in …
Mubin Ahmed has an interesting post with his opinion on the usage of Text Link Ads, Text Link Brokers, and similar link advertising services on niche websites, and how such services can pull in much more than AdSense does for web publishers. Ahmed’s views on Google AdSense : Made for Adsense is dead because if …
Over at Search Engine Roundtable, Barry Schwartz points to a Webmaster World thread which compares the Google AdSense information from each of Google’s quarterly earnings reports dating from Q4 2003 until Q1 2007. The comparison shows a dip in total revenue share for Google AdSense publishers from Q3 2004 until Q3 2006, then a sharp …
About a week ago did Google introduce the referral program for Google Apps via Google AdSense. I grabbed the code of one of the “new” Text link ads that are over a year old , but only became available recently to advertisers that are part of the beta test program of Google’s Pay per action and put it on my …
Google Adsense started sending out monthly optimization tips to Adsense publishers. These tips are the result of the Adsense system’s analysis of individual publisher accounts and settings. You can view these tips in the Reports tab of your Adsense account. Actually, these tips are culled from the Adsense Help Center. What the system does is …
The Yahoo Publisher Network may be testing the blocking of YPN contextual advertisements from serving in certain countries according to the accounts of some webmasters who are running YPN on their sites. In what may be an attempt to curb International click fraud and spillover of intended US audience only advertisements, reports have come in …