Digital marketing blogs are packed full of advice these days about how powerful of a strategy content marketing […]
If you start a blog today with the intention of becoming the next Lifehacker, Problogger, or Copyblogger, you’re […]
What’s past is prologue. Shakespeare coined this phrase in ‘The Tempest’, in a context that originally spoke to […]
Many small business owners hesitate to invest time or money in a website and the SEO tactics that […]
Monitoring online reputation for businesses, brand names, and even persons is a necessary evil in today’s world of consumer generated content via blogs, social media and review sites. It’s not just the search results that one has to worry about anymore but blogs, Twitter, Facebook, Yelp and the list goes on. One negative review can bring a small business to its knees. Monitoring what is being said about your company, its products and services and even its people, can be quite overwhelming to say the least.
Being the best at what you do simply isn’t enough in today’s noisy, hyper-competitive world. I cannot forget a call I […]
“Reputation matters because your behind is always behind you.” – Happy Masina – It is simply amazing how […]
With the advent of social media and online review sites, it is easier than ever for consumers to give praise for their favorite products and/or services. And this is good… at least when consumers are giving out praises. But what about when they are not happy? Often, all it takes is one unhappy client to write a negative review and they end up trashing the reputation of an otherwise legitimate company’s product or service.
Just slapping your logo on your sites and printed matter is not enough. If you want to build […]
Shortly after starting my SEO career and creating my online moniker, I have registered annsmarty.com domain name. I […]
In the world of politics, reputation management is crucial. In order to appeal to as many voters as […]
If I were to sit in a meeting with a big client now and tell them to slash […]
So BP’s reputation is obviously on the line. Well, “on the line” is a gross understatement, but you […]
Now that Facebook has officially taken over the world, it has become increasingly important to monitor your account […]
The Search & Social team is currently comparing various social media monitoring tools like Radian6, Trackur, Visible Technologies, […]
First, A Word on Spam Conduits Dave Naylor introduced me to the term Spam Conduit a while ago. […]