Mobile Display Ad Firm AdMob is Acquired by Google

It appears that Google is headed after the mobile ad space pretty heavily. From a post on the Official Google Blog today: We’re happy to announce today that we have signed an agreement to acquire AdMob, a mobile display advertising company based in San Mateo, CA. AdMob is a great Silicon Valley story — founded [...]

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November 9, 2009 | 1 Comment | Read Story

Why Google Voice is Cool

Ever dreamed of having your own personal switchboard operator? Google Voice, a new calling and voicemail service from the online search giant offers just that. While it’s available by invoite only, the service is already garnering a vocal and devoted following. Here’s a rundown of what you can do with Google Voice and why it’s [...]

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October 16, 2009 | 6 Comments | Read Story

What’s Next in Mobile? SEMPO President Responds

I recently had the opportunity to interview Sara Holoubek, Consultant, Columnist & SEMPO President regarding what’s next in the mobile space. Here is the interview transcript below: What mobile channels are available to search marketers and which show the most promise? The primary means of reaching the mobile search audience are a) on-deck search within [...]

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October 2, 2009 | 4 Comments | Read Story