Is Mobile Poised to Take Over E-Commerce?

As the holiday season approaches, more consumers than ever will be making purchases from their mobile devices, rather than utilizing their personal computers or the more traditional means of making a trip to the store. According to mobile ad network Jumptap and comScore, 31% of mobile device owners have made a purchase with their device. [...]

Read Story » Related Stories »
PG
written by

November 23, 2011 | Comments Off | Read Story

Mobile App SEO and Opportunities

A Recent infographic from Nielsen that focuses on Social Local and Mobile (SoLoMo) had a few interesting sound bites.  One of that jumped out at me is that of smartphone users two-thirds of these users time is spent in apps. It doesn’t say how much of this is spent on Angry Birds, but it does [...]

Read Story » Related Stories »
PG
written by

November 16, 2011 | 5 Comments | Read Story

Mobile SEO is a Myth

I hate the term “Mobile SEO.” What exactly is it? Besides being a buzzword thrown around at every conference, seminar, and new business pitch it’s a topic that nobody seems able to accurately explain. Google it; the results are all over the place. In a perfect world, there would be no need for mobile SEO [...]

Read Story » Related Stories »
PG
written by

October 17, 2011 | 30 Comments | Read Story

Google Buys $12.5B Shield Against Patent Suits

Google figures that Moto Mobility’s huge patent portfolio will stifle patent lawsuits by Apple and Microsoft.

Read Story » Related Stories »
PG
written by

August 15, 2011 | Comments Off | Read Story

My Three Favorite Mobile Discovery Tools

Mobile discovery is becoming something that I am beginning to rely on more and more in order to find good link opportunities. While I do try not to work on and off all the time, I have found that a leisurely stroll through the following iPad apps and other mobile-friendly tools is amazing for uncovering [...]

Read Story » Related Stories »
PG
written by

June 13, 2011 | 6 Comments | Read Story

The Gold Mine Known as Mobile Search

According to a recent study, targeting smartphone users could be the ultimate platform for retailers and local businesses. The research indicates that mobile searchers are much further in the buying cycle than any business or marketer could have ever dreamed. As mobile devices become more popular and more technologically advanced, mobile search is becoming a [...]

Read Story » Related Stories »
PG
written by

May 26, 2011 | 8 Comments | Read Story

The International Importance of Mobile Search

Mobile search marketing is perhaps the biggest growth area in digital marketing right now, and there’s a good reason for that. The foreign language internet is the future of ecommerce – online businesses are coming to discover that it’s no longer enough to just target one country or language, if they want to continue to [...]

Read Story » Related Stories »
PG
written by

May 18, 2011 | 1 Comment | Read Story

Google’s Schmidt States Mobile Growing Faster than All Predictions

Google representatives, especially those high up on the ladder, are no stranger to major events. This is especially true for Eric Schmidt who, over the years, has given keynote addresses at almost every top technology and business event even slightly related to his industry. It’s no surprise, then, that he would be selected for the [...]

Read Story » Related Stories »
PG
written by

March 1, 2011 | 5 Comments | Read Story

Blekko Comes to Mobile

There’s been plenty of warring in the world of search, and one of the more important territories can be found in mobile devices. Bing has gained an advantage in this territory simply due to their well-designed app, Google has secured its territory with various default features on mobile, and Yahoo has taken a hit because [...]

Read Story » Related Stories »
PG
written by

February 2, 2011 | Comments Off | Read Story

How To Make Your Email Campaigns Mobile Friendly

Given the stunning conclusion of a recent A.C. Nielsen study that “if all time spent on the mobile web was condensed into a single hour, U.S. internet users would have spent 25 minutes in June 2010 checking email” it is obvious that far from being “dead” as many of its Web 3.0 detractors like to [...]

Read Story » Related Stories »
PG
written by

February 2, 2011 | 1 Comment | Read Story