Both Google Maps and Google Places aim to help consumers find the right business for their needs, and do so using reviews from the public as a method of doing so. While users can submit reviews directly through Google itself, the majority of the feedback is imported through other prominent review sites such as Yelp, …
Category Archives: Local Search
Location3 Media has shared with us their Local Search Tips whitepaper that covers big picture strategies and small hints to maximize local search campaigns. They are sharing heir hard-won knowledge with our clients, industry contacts and the media to help people get on board with the local search revolution. According to the Kelsey Group, 74 …
Adwords lets you geographically target specific locations. You can target a continent, a country, a province/state, a city, a certain part of a city, or even go as specific as a certain building! However, it’s important to keep in mind that Google determines your location by looking at your IP address. That being said, sometimes …
Yes. Not only did I tie in the word cornucopia into a local search post, but I managed to spell it correctly as well. Now lets get down to the nitty griddy. On October 27th Google rolled out a new way (and algo) to display local search results called Local Places Search. This update was …
For location-based businesses, ranking highly in Google Places can be a boon to sales. This is not only true on Google.com, but also on many of the country-specific versions of Google as well. In the tourism and hospitality industries, business can use this medium to promote services to people planning trips to their location. Take …
You may have noticed that a Google search result now shows the local map on the right side and the local listings (aka as Google Places at Google) are part of the organic search results. If you follow the evolution of local business listings on search engines since 2007 you will find that this local …
So by now you should know how the search industry landscape completely changed overnight with the integration of Place Page results into the organic results for local search. If you don’t think the change is that radical, I suggest you pause and really comprehend the possibilities. Just one issue that’s being talked about is how …
Google has tons of options and URL parameters defining its geo-location settings. In fact, there are so many of them that it is easy to get lost. This post attempts to provide a clear-cut tutorial on how to see search results for other languages and locations: 1. Search Google for Pages in the Specified Language …
Have you noticed the number of commercials being run by high-profile tier one companies and websites that are in the local listing industry? For example you may have seen TV commercials for Angie’s List, SuperMedia, Yellow Book, and of course AT&T. If you add Internet advertising that includes but not limited to Google, Yahoo, Bing, …
Over the weekend Google announced on their LatLong blog that they redesigned the look of the Places page. A couple of months ago we noticed that Google had removed Yelp reviews from search results, but were trying to find a way to work with the user generated review site to incorporate their content in Google …