The outlook on linkbuilding is ever changing along with do’s and don’ts. SEJ keeps you up to speed on the latest practices on blogger outreach, content marketing and how to deal with Penguin updates.
Need more tightly relevant links? Go local! Here are 5 tips for you to get inspired! 1. College Websites Many college’s are looking local businesses to work with students in order to give them “real life experience”. When I was in school, I had the opportunity to work with several local businesses and do a …
Looking to reduces your bounce rate? It’s hard getting new visitors to your site. Once they are there, you want to keep them for as long as possible. It’s not just important for your own internal web traffic but can help with your search engine rankings. Bounce rate – the rate in which people only …
I am sure you have heard many times before that guest posting is a great way to do SEO and that it brings you lots of benefits. But is it enough to just randomly find the blogs that would accept your post and submit it? Actually, there is more to it than that. Guest posting …
If you are actively building links as part of your SEO efforts, you are probably tracking your metrics, but are your metrics helping you? You should be actively watching KPI’s to ensure your link building is heading in the right direction. This begs two questions two questions: What KPI’s do I track and how do …
Ok, clearly for those who can count, link bait is actually 2, 4-letter words. But for some people out in web-land it’s become a dirty, almost derivative, term. I’m pretty sure though, that’s mostly because the word is so abused. Link bait isn’t everything we publish; link bait is a specific kind of content that …
This is my honor and privilege to share the interview with the lady who has been an inspiration to the most of the search marketers, especially the link builders. She owns the link building agency ‘Link Fish Media’ and writes a lot about link building on her SEO blog (Julie is also our monthly contributor …
Sometimes you can spin yourself into the ground trying to think of a great linkbait or widget idea. I’m talking hours in front of a white board, wearing out dry erase markers (ahhhh, the fumes!) and blurting out ideas until you’re hoarse. When you finally settle on an idea, you build it and after hours …
Some of us have a negative (or at least not fully glowing) mention in the top 30 rankings for our brand or name. My agency has one from the time when our site was hacked, and even though it’s not a listing that I think would ever prevent anyone from hiring us if they read …
If you’ve ever tried building links to your site, you’ll have some idea how difficult they can be to acquire. People are always trying to find quick, easier ways to build links. People are creating services to save you and them time when building links. But this is not the way to go about acquiring …
Hopefully you guys have enjoyed the list building series thus far and have gotten some new tips that you can apply to building your email marketing list. The last tip, is something I am really excited to be sharing with you guys. It is something I have been working on for 6 months now and …
