Jordan Kasteler has had quite the career. He was the Senior SEO Analyst at Overstock.com, a co-founder of Search and Social, the SVP of Content Development / Managing Partner of BlueGlass Interactive, Inc. the CMO at Steelcast and is now the Online Marketing Strategist at PETA. Jordan is extremely smart and has built a very …
Can You Tell Us About Your Current Job? I’m the Senior Search Strategist at Team Detroit. We’re a full service agency owned by WPP. I spend the majority of my time working on Ford, Lincoln and Ford’s other online properties. Our team deals with everything from high level strategy down to creating META data. In …
I interviewed the Chris Boggs via telephone and it was a very exciting geek-like conversation. We discussed SEMPO and upcoming conferences where you can see him, but more importantly we talked about the major issues he sees as SEMPO President. We also discussed Panda and what marketers and businesses are going to need to do …
Scott Cowley is the in-house, SEO ninja at ZAGG. He is very smart, very funny and a real genuine person. I asked on Twitter what Internet marketing wishes people had for 2012 and his response was: “My wish for 2012 is for SEO world peace. Stop publicly bashing other SEOs. Stop optimizing sites purely to …
Annie Cushing is the Director of Analytics for BlueGlass. She is the analytics ninja to listen to and follow on a Twitter. She also offers fantastic information on the BlueGlass blog. Annie is not only a GA guru, she is also a kind and funny person with 2 beautiful daughters (that are also geeks). She …
Joanna Lord is the Director of Customer Acquisition at SEOmoz.org, a leading SEO software company out of Seattle, WA. While she currently heads up SEOmoz’s paid search, affiliate, and acquisition marketing efforts, she is also a well-known social media enthusiast and frequent conference speaker. Her diverse experience in data analysis, paid search marketing, search engine …
I am starting off a series of interviews with Andrew Norcross. I met him in 2010 at the Search and Social Conference in Tampa. He is a really nice person, extremely intelligent and very focused. He has always been willing to help out SEO’s and has recently become the Senior WordPress Developer at BlueGlass. I …
I asked Rand Fiskin, CEO & Co-Founder of SEOmoz, some questions about the tools SEOmoz pro offers. There are a lot of tools to play with and I know sometimes you can start to love one and never really get engaged with the others. I asked Rand some questions about what we may be missing. …
Can you tell us a little about your book? SEO Secrets explains in detail how to do SEO consulting like a top-tier SEO. I wrote it after SEOmoz (where I had been working for multiple years). I exited the SEO consulting business after getting fantastic results for many of the biggest brands in the world. …
I contacted Dennis and asked him what he thought because after working at Ebay for nearly 10 years I know referral data had to be important to him. Dennis on Google Analytics As has been said already by others online, these changes will have a large effect on how marketeers will be able to track …
