How To Create the Perfect Post on Social Platforms
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How To Create the Perfect Post on Social Platforms

Posting on social media sites such as Facebook, Google + and others isn’t rocket science. Or is it? Could there be a method to the madness of posting and publishing content with so many social options available? There is if you want results! There is the dilemma of what type of content works best, how to properly format posts, whether to use images or not and if so, what kind of images to use, focusing energies on the most productive times of any given day and so much more.

The Pinterest Effect: From Pin to Purchase
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The Pinterest Effect: From Pin to Purchase

Did you know that from 2011 – 2012, unique visitors on Pinterest grew a whopping 286% from 700,000 to over 20 million? In fact, a recent Pew study has shown that 15% of Internet users are now on Pinterest, making it the third most-popular social media site in the United States. Pinterest is now even making a localized effort in the United Kingdom. Some say that it is disrupting the social media landscape but is it influencing online purchase behavior as well?

Advertising: A Brief History
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Advertising: A Brief History

In the following infographic, Ocean Media presents several key events in history that help define advertising, and lead it to where it is today. Various countries are represented as they developed new methods to get information across to their audiences and helped pave the way for more development in the advertising, and promotional realm. Also featured is what future possibilities might be for the next generation of advertising.

Is Social Media Bad For Your Phone
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Is Social Media Bad For Your Phone

No doubt many of you reading this use social media sites such as Facebook, Twitter, Instagram, Pinterest and others on a daily, if not hourly basis. However, have you ever stopped for a minute to think about the negative impacts that this kind of social media usage has on both our phones and mobile devices, not too mention our lives?

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The Evolution of Modern Marketing Automation

From radio, to television, to the Internet and smart phones, savvy marketers have found ways over time to be creative in order to reach potential buyers through all the noise. Many continue to struggle with the ever-expanding network of engagement, but marketing automation technology has provided a way for marketers to spread their word across an continually increasing variety of channels.

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Infographics

Super Bowl Ads: Are They Really Worthwhile?

The cost of everything seems to be on the increase these days, with Superbowl ads being no exception. Sure if you are like me, Superbowl ads are one of the main highlights of the game but with a 30 second spot going for over $4 million dollars, one has to ask themselves is it really worth it? The short answer is “yes for some while no for others.”

2/1/2013 249 shares 644 reads Comments Off on Super Bowl Ads: Are They Really Worthwhile?