Being an entrepreneur is attractive for many reasons. Some people think about opening a business all their life but never get around to actually doing it.
Scientific studies has identified five character traits that seem to indicate whether you are meant to be an entrepreneur or better of being employed.
I asked my team to identify common mistakes they see buyers making when buying a website. Here’s what they came up with.
How does your brand handle customer service? Do you have any favorite quotes regarding customer service that you want to share?
At SEJ Summit Silicon Valley, Loren Baker talked with Kevin Henrikson about how marketing works when you’re in a startup and when you’re in an enterprise.
In business, negotiation skills are an absolute requirement. Here are some of the lessons I’ve learned that may help you as well.
With a few simple “tricks” there are few ways you can encourage your community engagement with your brand on social.
Here are some real world strategies, examples and advice every local retailer should consider when embracing a relationship with Amazon or eBay.
This week on Marketing Nerds, Portent CEO and Founder Ian Lurie talks about true leadership and building long-term digital marketing strategy.
Often people think that you need to raise a lot of money to build a successful startup. However in this day of age, that’s not true.
Following the release of our influencer scores, we want to make sure you have everything you need to use them. Let’s start with your influencer strategy.
Here are thirty quotes that all prospective small business owners and entrepreneurs should use during those early stages of their business.
Digital marketing mistakes can be costly. Here are the most typical budget drainers and what to do about them.
If your brand’s .com domain is no longer available, bear in mind that there are a lot of new domain extensions available and some can work.
When you’re strapped for resources and low on capital, growth hacking is your best option. However, not every strategy works and it’s important to play follow the leader to see how successful companies have done it in the past.
When you’re developing a brand as a marketer, you need the help of several people. Check out these 5 collaboration tips all digital marketers need.
Your marketing doesn’t count unless it has a measurable impact
Want to see what other books we’ve covered? Read our other reviews in the SEJ Book Club archive. […]
While defining your brand online in a constantly evolving digital era can be a challenge, there are ways […]
In this episode of Marketing Nerds, we cover how to fire, negotiate with, and find freelance clients.