One week ago the Google Affiliate Network (GAN) announced they would be shutting down their platform in the upcoming months. Since then, the affiliate industry has experienced an unprecedented migration of affiliates and merchants looking for new networks to continue their marketing efforts on. Google’s reasoning behind the closure was to allow them “focus on …
We are live at Affiliate Management Days in San Francisco. We’re here live blogging on everything affiliate marketing. If you’re here we’d love to meetup and connect! Today were going to talk setting up affiliate programs. Affiliate Program Signup Page Make sure it’s professional Describe all aspects of the affiliate program: Describe everything there is …
This year Search Engine Journal will be attending Geno Prussakov’s Affiliate Manager Days in San Francisco on April 16-17. I would love to meetup with any Online Marketing gurus out there in the affiliate world. I had the chance to sit down with the founder of AMDays, Geno. We were able talk about what’s going …
Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk to the Merchant. However, they can also be the biggest poachers of sales that other channels brought in, or from customers who were already on your site and shopping. It all depends on how well …
I interviewed a U.S. super-affiliate client of ours who operates in a competitive niche in the finance industry. He agreed to take part in the interview and give us an insight into how the last 12 months have been for his website and his business on the basis that he remained anonymous so as to …
Webster’s dictionary defines communication as “a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior.” Unfortunately, in the context of affiliate program management, both the process and the system are frequently impaired. In this blog post I would, therefore, like us to focus on this important element …
This post seeks to touch on another free Google platform provided that seeks to reduce your reliance on just Google AdSense or Affiliate banners for publishers revenue and offers you some cool little features to maximise profits. The platform DFP Small Business just requires you to have a google AdSense account to get started and …
Affiliate Program Management: An Hour A Day is a comprehensive book by the famous affiliate marketing pro Geno Prussakov (we have interviewed previously) containing a step by step guide on how to research, launch, manage, and grow a successful online affiliate marketing program. Introduction The book has very strong introductory part that would make an …
In the world of affilate marketing, it can be a little overwhelming deciding which software to choose as there are so many options. Affiliate marketing, if you are not familiar with the term, is the act of using one website to drive traffic through to another. There are various examples of this marketing practice and …
There seems to be more and more affiliate marketing software popping up there on the market, and it’s pretty tough to pick one out of the bunch. Personally, I like anything that uses a ‘nude linking’ system, ie. not serving an affiliate link and tracking cookied referrals back to a verified source. However, this can …
