Bing Surpasses Yahoo to Become Number 2 Search Engine, According to Nielsen

According to a Nielsen report released today, Bing has surpassed Yahoo to become the number 2 search engine in the U.S. for the first time ever. While Google still holds steady at first position accounting for about 65% of search engine activity, Microsoft’s Bing jumped from 10.7% to 13.9% and Yahoo fell from 14.6% to about 12.1%.

Greg Sterling of Search Enginge Land says an article from the Wall Street Journal quotes a Bing spokesperson as saying that the number of mobile searches on Bing has “more than tripled over the past year” because of the deal Microsoft has with Verizon.

Nielsen ratings

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| Search Engine Journal | @lorenbaker

Loren Baker is the founding editor/creator of Search Engine Journal and remains an advisor and Editor In Chief to this publication.

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Comments

  1. hi yvonne, is this true?? i cant believe it, that yahoo had to be dragged to 3rd place by bing.

  2. Nick says:

    it is true but now bing is working with yahoo as it search engine which is good for the yahoo. Thanks for sharing nice information..

  3. Steve Jobs says:

    Oh. Yahoo! goes down to 3rd? LOL. That is interesting. I think Yahoo! is hiding something up on their sleeves. I just hope that they will be releasing great things this coming fall.

  4. Elgart says:

    I think this is true…Bing is so popular even on my country..we tend to use Bing than Yahoo!…