In his opening keynote at SMX London, Amit Singhal, VP and Google Fellow, who rewrote the original Google algorithm upon his hire in 2000, said today that “Relevancy is King”. He added that Google looks at a combination of three signals (links, social, user actions) and how those signals support each other to build the …
Articles by Scott Krager
“Rankings are dead” “Personalization has killed rank tracking” You hear it at every SEO conference or meetup and yet, every agency and competitive SEO I know tracks their rankings, even if just a few. It’s time to shift the the discussion from if rank tracking is useful or not to the reality: we all track …