I think it’s safe to say that most companies have finally become aware of how vital it is to have a well-integrated social media campaign as part of their marketing and customer support. However, the question of whether to manage the process in-house or to get outside help is still a widely debated question. While many …
Articles by Sameer Panjwani
One of the biggest shifts we’ve since seen in the last year for social media marketing has been the increasing use of international campaigns. This is not very surprising when you consider how globalized our economy has become and the fact that US companies are voraciously spreading their brands to new territories for easy profits. …