In Geno Prussakov’s most recent book, “Affiliate Program Management: An Hour a Day”, the author speaks authoritatively on affiliate marketing management, from planning to optimizing results. Prussakov was kind enough to enter the following discussion on intersecting marketing issues. One of the world’s most respected authorities on digital marketing, Geno Prussakov is an author, affiliate …
eMarketeer says mobile display ad spend this year will reach $1.1 billion, with rich media ads accounting for half that. Today’s launch of Tubifi promises high impact, low cost video ads – plus a multiplier effect. Previewed back at DEMO Fall 2012, Tubifi is a refined video production platform with a “trifecta” of elements aimed at impactful video. The service provides a …
Grasping the enormity of issues Google is currently involved in, should the web’s dominant search engine throw things in reverse? More importantly, will the FTC throw a monkey wrench in Google’s gears? While “death and taxes” may be two things that are certain, another is that Americans love powerful stuff. As kids we start craving and …
There’s been a lot of movement this week by Internet giant Google. Not the least of its most recent announcements, Google Chrome utility and speed have been approved fairly radically. However, a move by Google to engage emerging mobile markets may spell big gains client-conversion wise. So, this week at Google, entertainment, speed, markets and …
Chris Brogan, the President of Human Business Works, is one of the world’s most respected experts in the space where business meets social. Today, he is a guest of SEJ, and shares with you a few secrets of the trade. I’ve known Chris since the early days of social networks, when the term social media …
Whether you know it or not, you have your own social style of interaction that just may dictate how successful you are in a number or realms. Social style has a great deal to do with not only how a person is perceived, but with one’s understanding of others too. And, being able to “spot” …
It’s no news that apps able to operate across a variety of platforms, or Open Graph apps, offer superb and diverse sharing possibilities. Just the other day Facebook announced that users there share something on the order of a billion instances very day across their apps. Interest sharing, user data, and even a person’s network of …
A Cautionary Tale I’m about to offer you two bits of information. One is probably something you learned a long time ago. The second bit is news, a comparative of two major companies, in a way. Sabre Travel Network and Travelport are two huge online travel players, and dogged competitors mind you. What occurred yesterday, …
Tnooz THack initiative promotes innovation, momentum, and maybe the “edge” the next great travel giant wants. Tnooz Co-founder Kevin May explores what’s next. Technology touches every area of our lives these days and nowhere more significantly than in the travel and mobility spaces. Online travel business is rapidly outdistancing traditional travel, and nowhere in the …
This morning we received news from SENSEnews announcing a revolutionary tool from the minds that brought the web hakia semantic search. Dr. Riza Berkan, one of the world’s most imminent semantic language technology gurus, and a team of co-founders, have apparently cracked a new stock market analytical methodology. Powered by hakia search technology, Berkan and …
