Over the past few months more and more marketers have been catching on to the whole social media scene because it can do wonders for a business when it comes to anything from marketing a product or service to increasing search engine rankings. Getting on sites like [Digg](http://www.pronetadvertising.com/articles/beginners-guide-to-digg.html) can drastically improve a website’s traffic and link popularity. If you are a marketer trying to get on Digg here are some of the things you should know.
[Anheuser Busch](http://www.anheuser-busch.com/) recently did an advertising campaign on [YouTube](http://www.youtube.com) in the hopes of turning around their Rolling Rock beer brand.
Today I wrote my first article for Search Engine Land, “[The new Digg features plus, a Submitter's Perspective](http://searchengineland.com/061218-163537.php)”.
Have you ever seen a commercial thinking that it was sexual orientated, but it actually was not? People naturally jump to conclusions especially when there there is a suggestion of a sexual context which is why it creates such a memorable moment. So the next time you think about using sex in one of your marketing campaigns, have fun and tease people with it.
[Andy Beal](http://www.marketingpilgrim.com/2006/12/blog-tag-5-things-about-andy-beal.html) recently tagged me to share 5 things that most people don’t know about me. So here goes…
StumbleUpon’s social browsing application has been such a big success in the past couple years they decided expand. They just launched [StumbleVideo](http://video.stumbleupon.com/) which recommends videos based on what others voted as thumbs up and thumbs down.
A few days ago the number 7th Digg user, Karim ([supernova17](http://digg.com/users/supernova17/profile)), got banned from Digg for [submitting a story for money](http://themulife.com/?p=412). With Digg becoming a popular social news site that is becoming increasingly attractive to companies, it seems that more and more top users are being offered money for submissions and with all the talk from Jason Calacanis about [top Digg users getting paid by PR firms](http://www.calacanis.com/2006/12/11/digg-users-are-getting-paid/) it appears that yet another Digg user’s account just got banned.
One of the most commonly used feature on [Digg](http://www.pronetadvertising.com/articles/beginners-guide-to-digg.html) is [Digg Spy](http://digg.com/spy), most people are using it as a way to see what stories people are submitting, digging, burying and commenting on. Digg Spy is great for all of those things, but it can do a lot more for you.
As more people become aware of [MySpace](http://www.myspace.com), it’s becoming less of a place for teens and has been developing more of a grown-up atmosphere. In an attempt to capitalize on the mass number of users, a lot of companies are dipping their toes into the MySpace waters, but the results aren’t always good. It’s a tough place to sell a product or a service and although companies in niche industries have had some success, it’s not always easy for a company to find the right tone when it comes to creating and promoting their profile.
Have you ever watched a boring TV commercial, one so boring and dull that you don’t even remember it? We all have, so the next time you are creating an advertising campaign don’t bore people, but instead show what bored people do.
