Marissa Mayer is keeping busy, and it looks like she is going strong versus Google. In a deal whose details remained undisclosed, Yahoo! acquired video chat startup OnTheAir, to bolster Yahoo’s mobile capabilities, but more realistically, to compete with Google+ Hangouts. OnTheAir launched about nine months ago, with big dreams and big ambitions, but never …
Articles by Mihaela Lica Butler
It’s the last day of the month, and we take a look at the movers and shakers in our industry, bringing you the most popular articles by number of Twitter shares. Naturally, Twitter metrics are indicative of an article’s popularity within the niche, but also an indication of quality. It is thus safe to say …
The Federal Association of German Newspaper Publishers Association (BDZV) asked the ruling coalition in the country, the CDU, to draft a law that will require content aggregators to pay publishers for indexing headlines and snippets. To support the BDZV, the German Federal Ministry of Justice (Bundesjustizministerium) drafted the Leistungsschutzrecht für Presseverlag, widely known in the …
AgileBid is flexible, smart and innovative – the first service of its kind generally available for small businesses (SMBs) at a fraction of the cost. AgileBid is a pay-per-click (PPC) bid management solution designed to automate PPC campaign management for small and medium sized businesses. A platform-service by Ideagility, AgileBid attempts to optimize the paid …
Time and time again, rumors of a Google “rater’s manual” take the web by storm. This manual is, in fact, a book of guidelines for a team of people assigned by Google to rate the quality and relevancy of webpages that are indexed in its search engine results. Now, The Register claim they have seen …
For Twitter users with narcissistic tendencies, TweetLevel is, just like Klout, a pat on the back. Because it only analyzes Twitter, TweetLevel may seem a rather “limited” tool too. However, unlike Klout, TweetLevel was designed to offer Twitter intelligence, and that’s something that few other social media analytics tools give you at no cost. Tweeter …
DuckDuckGo is a relatively new search engine, and a wannabe competitor against Google. The search engine, which promotes itself as a “fair search” competitor to Google, has been extensively endorsed by sites like The New York Times, PCMag.com, and even on Search Engine Land, as a long-term threat to Google search dominance. It was one …
A good title is a door for readers to enter your site. Then, it is up to you to make them feel at home, it is up to you to make them stay, and up to you to make them return. The way you “treat” your visitors on your site makes them talk about you, …
How relevant is SEO software post Panda and Penguin? Not at all for link building, but how about software that helps you make sense of which of your pages perform better in search, allowing you to analyze the results of A/B testing based on reliable data? SEOClearly attempts to be that software, and it does …
According to undisclosed sources cited by The Sunday Telegraph, Marissa Mayer, chief executive of Yahoo!, and Sheryl Sandberg, Facebook’s chief operating officer, are in talks for a “major leap forward in search.” As you already know, Bing is the only search engine that has explicit deals to access data from Facebook, and uses this data …