On Monday Feb. 26th, Travis Wright (@teedubya) took a spin in the hot seat to discuss SEO for community managers. Mr. Wright specializes in local search, SEO, mobile, social and other digital marketing strategies. He is currently the Global Social Media Manger for Symantec Corporation. In his words, he’s a “Digital Disrupter and Interactive Awesomeizer.” Check …
Facebook officially announced new partnership agreements that will expand the relatively new Custom Audience targeting for ads within the social network’s space. The Custom Audience tool was launched last September as a way for businesses to target their existing customers with ads on Facebook. Yesterday, Facebook notified advertisers that businesses using Datalogix, Epsilon, Acxiom, and BlueKai …
Yesterday, Instagram Co-founder, Kevin Systrom, announced that the photo sharing app is now in the hands of 100 million active monthly users. The company has come a long way in a very short time. When Systrom and co-founder Mike Krieger started out with the idea, they were just two guys at rented desks in San Francisco. In …
Today, Ford has announced a partnership with Spotify to bring the music streaming service into their line up of Sync voice-activated in car apps. Next month premium subscribers to Spotify on their smartphones will be able to control the app in all Sync enabled Ford vehicles. Drivers will be able to access their music library, …
Earlier this month, Search Engine Journal reported that Pinterest was seeking a fresh infusion of cash after a phenomenal year of growth. Yesterday the virtual pin board company confirmed that it had secured $200 million in new funding and has now been valued at $2.5 billion. ”Our focus is on helping millions of people discover …
The week in big brand social media marketing started off with a lot of buzz. On Monday, the verified Twitter account for Burger King was taken over and rebranded for McDonalds. It took a few hours for Twitter to suspend the account and restore control to the flame-broiled burger chain. Despite what was certain to …
Over the weekend news developed around a Facebook blog post on protecting people on the social site. In the post, the Facebook Security team notified users that several employee laptops had been attacked last month. They assured users that the issue was spotted quickly and addressed, protecting private user data. According to the Facebook article: …
This week American Express and Twitter announced a partnership to purchase via hashtag. For American Express customers that want to tweet to buy, they must first sync their American Express card with Twitter. The service will only work with compatible American Express cards (no prepaid or corporate cards) and a public Twitter account. Here’s how it …
The revolution in American political discourse continues tonight with President Barack Obama’s 4th State of the Union Address. Thanks to Twitter, Google Hangouts, and live streaming video events average American citizens can engage in the political discussion just as actively as any political pundit on a major broadcast news network. First a little history of …
Thanks to Facebook’s faltering stock prices since its IPO, many in the business world wonder if social media companies like Twitter and Pinterest will ever become business models worth investing in. It would seem that monetizing social activity is the current holy grail of business. After the posting of last quarter’s earnings, LinkedIn is proving it possesses …
