So, you can audit a site. I’ll bet you have a methodology in place to do it a thousand times over. You probably do it pretty darn well. You insure the proper keywords are in page titles, canonical issues are addressed, internal anchor text is optimized, and so on. You know your stuff. Yet, you …
Most of us see the same tweets, read the same blogs and know the same case studies. We know to optimize titles and anchor text, fix canonical issues, write compelling meta descriptions and so on. In the age of social media, trade secrets are now few and far between. If that’s the case, and we …
