Mark Thompson is the creator of StayOnSearch, a blog dedicated to Marketing Professionals, SEO's, and Business Owners. He also is the President of Search Creatively, an Internet Marketing and Consulting company.
I wanted to let all of the Search Engine Journal readers know about a new product that I am offering on my blog called the Link Builders Toolkit. Personally I have always wanted a link building resource I could reference to find high-quality and relevant places to acquire backlinks. So over the years, I have been putting together an excel document of sites that I have come across that could help...
It is important for every company to have a social media policy in place. Depending on the size of your company or organization, your policy may be more or less detailed. It is amazing to think that only 1 in every 3 companies has a social media policy in place. Of course as social media becomes a main-stream marketing tactic, more and more businesses with start to see the importance of...
With the evolution and wide-spread use of smartphone devices, it was only a matter of time until location-based applications and services would start to be developed. By definition location-based media delivers content to a users mobile device depending on where they are located. It is a new way to deliver a targeted marketing message to users in a specific geographic location. There have already been a number of location-based services like 4 Comments
It's not a hidden secret that link building is an essential part of SEO, but how you go about building links can make a huge difference in your organic visibility. Having your company buy into the fact that actively building links to your site can help your bottom line can help make your efforts a lot easier. Instead of having an in-house SEO or marketing department focused on link building, why not leverage...
Article submission sites do not have as much authority and link value as they used to, but they can still help build your link portfolio and give a temporary boost in rankings. Certain sites like EzineArticles and PRweb tend to rank better organically which can help increase traffic, while other article sites are better for gaining high PR links. A Few Quick Optimization Tips You want to be...
Too many SEO’s and marketers worry about getting that #1 ranking in Google for their primary keyword/phrase. Of course, if that query is being highly searched and you rank first, you are going to receive some good traffic. However, it may take an enormous amount of effort to achieve those rankings. It may be worth your time to try and gain traffic from other sources. By applying the long-tail concept...
As everyone knows, gaining quality links from credible websites will help improve your organic rankings and domain authority. But this is easier said than done. Normally you need to invest a lot of time and effort in order to acquire these types of links. If you are new to an industry or if you work with clients in various industries, than you probably are not familiar with the influencers or experts...
Loren Baker
Ann Smarty
Alan Bleiweiss
David Harry
