Although a social media marketing strategy can help your business’ campaign, it can also go wild and damage your brand’s online reputation. It can be due to miscommunication, bad decisions or just your message ending up with the wrong crowd. Although you’re able to work it around, traces of the mishap will be forever present …
Articles by Aki Libo-on
It can easily tarnish a brand’s identity when a user brings his or her complain on the social media. But it also goes the same for reaping compliments for your customers. In order to take advantage of social media for your business, it is best that you know how you can properly integrate it to …
Pinterest is continuously becoming a famous online platform to various brands, including non-profit organizations. They can use the online pinboard to connect with other people based on their “shared tastes and interest.” Know Your Audience Before you take the waters of Pinterest and start your campaign, it would be ideal to know who uses the …
For someone who’s new to Twitter, one of the first things that they want to know is how to get more followers. Having hundreds and thousands of followers is a social proof for other users of how influential a particular account. It only makes sense to use the number of followers as a metric for …
Last Wednesday, Pinterest announced in an official blog post that the online pinboard is now open for everyone. As stated on the blog post: “For those of you who haven’t joined Pinterest yet, this means you can sign up without waiting for an invite: all you have to do is go to Pinterest.com to get …
After hitting the mainstream, online dating has been part of the people’s collective Internet culture. However, the idea of meeting a stranger in person for the first time could make someone uneasy. Good thing, Justin Krause found a solution for this: Meeting the friends of your friends. Know the Friends of Your Friends Launched last …
After setting up your Twitter Profile and posting some great tweets, the next thing that a brand owner should is to look for followers. Although there are various on how you can acquire fans, it would be ideal of you get qualified followers. That’s why it’s important that you know how to find them. The …
If you’re just new to Twitter marketing, one of the best things to do is look for examples. Of course, there’s no better way than to look after your colleagues or competitors. If not all, you can always find a similar business or blogger that is taking advantage of the micro-blogging site. Good thing, there …
Although a Facebook ads’ effectiveness may get all the headlines and convinced a potential client to like a page, keeping a fan engaged is up to its owner. As of the moment, sending a message to all of the business’ fans is more of a shotgun approach. Although options to filter a message such as …
It will only be a matter of time when Facebook rolls out their Timeline feature to more users this fall. According to sources close to the situation, the social networking giant aims to have all members switch to Timeline in the coming months. This is to make the experience across the social media website consistent. …