In partnership with NBC, Twitter will reportedly work as a narrator for the Olympics by providing a hub that will cover the event. Under the deal, it is said that the micro-blogging site will act as a curator for “millions of Twitter messages from Olympic athletes, their families, fans and NBC television personalities”. The messages …
Articles by Aki Libo-on
A Kickstarter campaign could help a user broadcast his or her 140-character tweet to the whole universe instead of just his or her followers. Founder Tim DeBenedictis has created the SkyCube to make this happen. However, they need to raise funds to get the satellite off the ground. How SkyCube Works The SkyCube basically allows …
Before starting your online marketing campaign, it would be ideal to have a blog so that you can generate content. Other than providing you a big room to come up with a post, this is also a good starting point for a conversation. With regards to keeping the communication mill churning for your content, there …
Although it looks old school, Email marketing can still become a helpful tool when it comes to Internet marketing. It’s important that you have an email service provider because it can help you manage your contact, especially when your customer base is starting to grow. Having an ESP also means that you’re in for some …
Although it’s not that famous compared to Facebook, Twitter can also become a helpful social media marketing tool for your business. Your Twitter page can serve as a landing page, where your target audience can connect with you and know more about your brand. However, it has few characteristics that you need to take into …
Facebook has started rolling out its Activity Log to mobile users, a privacy feature that was available only to the social network’s desktop version. This feature is a tool that allows users to review and manage everything that they share on Facebook. Basically, it is a list of posts and activity, from today to the …
Facebook, Twitter and Google+ may be the most popular social media nowadays, but it doesn’t guarantee that it could help promote your business on the Internet. Although social media can really create brand awareness, it all depends on its features and whether it addresses your business’ marketing needs. Before you hop in to social media …
With more than 800 million active users, Facebook was able to connecte businesses with their existing and potential market all over the world. However, not all brands with Facebook Page could easily acquire fans. In fact, it requires hard work and knowledge on how brands can best deliver what their fans want. Integrate Email Marketing …
Many businesses nowadays conduct in-house social community management, while seeking outside expertise for continuous guidance. Establishing your brand’s online presence faces stiff competition, that’s why it is important to have long-term online marketing strategies. Good thing, businesses can follow Jason Cormier’s “Four C’s” to create a strategic model that will benefit their brand. Content: This …
In search engine optimization, link building is an important part of a website’s campaign. However, attracting organic links to your site can be frustrating and time consuming. Regardless, making your site link-worthy can ease the task. First Impression Even on the Internet, first impression also matters. Linking your site is your visitors’ way of introducing …