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Marianne Madden

Destination SERP : Search Engines Acting More Like Portals, Will Search Marketers Rebel?

May 1st, 2008 by Marianne Madden | No Comments

A potentially troublesome trend in search involves search engines acting much like portals. More than ever, Web users are interacting with a particular website’s content without ever leaving SERPs.
To see this in action, try searching videos on Google, Yahoo, or MSN Live.
MSN Live’s video-viewing interface is particularly sophisticated. Mouse over the thumbnailed videos that come […]

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