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Loren Baker | Search Engine Journal | @lorenbaker

Loren Baker is the founding editor/creator of Search Engine Journal and remains an advisor and Editor In Chief to this publication.

Blekko & Bing: Making Search Social

Facebook and Google are the two giants of the Internet world right now. As Facebook gradually crept up in numbers on Google, analysts jumped to conclusions that Facebook would somehow dethrone Google — despite the fact that their services were unique and non-overlapping. However, the picture is changing somewhat, and while Google will still not be shut down by Facebook, a lack of a solid partnership with them could be devastating. The reason is the current...

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Geinimi: The Trojan that Eats Android Phones

For some reason, people who get their hands on the latest and greatest technology automatically assume that it's invulnerable to the threats that assailed its predecessors. They rest easily, knowing that there's no way that their personal data could be filched, or their hardware could be destroyed, or a virus could start the zombie apocalypse using their tablet. Luckily, every so often, a highly publicized and devastating bit of malware like Geinimi crops up —...

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PlayStation Brings App to Android Marketplace

As we recently reported, Android has pushed through the 200,000 application barrier, but there are several exciting applications on the horizon. One of them is from Sony PlayStation, and it has soon-to-be users very excited. According to a report over at Android Community, a PlayStation application is slated for release in the near future, but it will only be released in France, the UK, Germany, Italy, the Netherlands, and Spain. Ironically, the application will not...

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Norad Santa Tracker 2010 : Track Santa on Google, Facebook & Twitter

It's Christmas Eve and the time has come again to track the route of Santa Claus as he travels the globe, bringing presents to the good boys and girls around the world. Want to track Santa's whereabouts on Christmas Eve? Here are the online tools you need. Official NORAD Santa Tracker NORAD continues it more than 50 years tradition of tracking Santa's whereabouts especially on Christmas Eve. Read more about why NORAD tracks Santa...

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Google Building Their Own Groupon Killer?

Google wanted Groupon. And why wouldn't they? The "deal-a-day" site had bragging rights with their billion dollar annual revenue stream, and the concept was perfect for pulling in local business owners. But Google's six billion dollar offer wasn't enough to sway the company, so the search engine giant has had to look elsewhere to fill this niche. Previously, we reported on Google's pursuit of Groupon competitors like SocialMe, but it seems that Google may...

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Google Sponsors Twelve New Research Projects

"Digital humanities" -- the study of society, history, linguistics, and culture through digitized data -- has become a recognized sub-section of humanities in general. Many modern-era groups have worked hard to advance this field, providing stunning research or resources. Google, already an established provider of resources in the field, is also helping to sponsor research in 2010. As announced on the Google Research Blog, Google is providing research grants for twelve additional projects over the...

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Google Seeks Out Groupon’s Competitors

It was no secret that Google had an eye on Groupon, the deal-of-the-day site that exploded in popularity since its release at the end of 2008. However, Groupon stood its ground against the search engine giant, turning down a six billion dollar offer to buy the company. Now, rejected and perhaps a little depressed, Google is on the rebound, searching for a Groupon look-alike to add to their company. According to the New York Post,...

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Google Gives Robots Some Love

Google doesn't keep its love for the world of technology a secret. Their devotion to projects within the open source community, their branching into new fields, and their constant creation of more powerful tools should be enough to show us that. However, over the last couple months, Google has been giving a special amount of love to one particular segment of the technological world: our robot friends. According to a report on the Google Research...

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TrustYou & Movolo : Advanced Travel Search for the European Market

Search in still king of the mountain for business and pleasure. For online travel, nothing could be more valuable actually. Google’s intended ITA acquisition is the biggest example of the import for huge companies, but a myriad of others exist for consumers. Even “relevance” is being sliced and diced to satisfy the growing craving for travel information. You have heard the phrase; “being all things to all people. “Well, Google has done...

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SEJ Reader Discount : Market Motive Online Marketing Certification Courses

Last year we announced that Search Engine Journal entered into a partnership with Market Motive to help provide search marketing certification courses; and I'm happy to announce that this partnership is continuing into 2011 with an emphasis on the upcoming January 10th Master Certification Course. While a few colleges and universities have started offering actual SEO degrees, they are few and far between, and the staff selection is less than shimmering. However, for business people...

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