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Loren Baker | Search Engine Journal | @lorenbaker

Loren Baker is the founding editor/creator of Search Engine Journal and remains an advisor and Editor In Chief to this publication.

Googles’ Link Shortening Service, Goo.gl, Now Open to the Public

Google's URL shortening service, Goo.gl, has added new features and launched it's open service and companion site today for public use. When the feature first went into action in December of last year, it was not a stand-alone one. It was only accessible through the Google Toolbar and FeedBurner. However, now is it openly available by visiting Goo.gl. New features added to Goo.gl include, breakdowns of link clickers, and QR codes for every...

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Google Street View Now Allows Users to Explore ALL Seven Continents

Three years after its launch, Google announces that Street View is now available for all seven continents. This mapping layer was created to allow users the opportunity to "explore street-level imagery" and is incredibly useful for a number of things. I personally use it every time I am going somewhere new because I function much better when I have landmarks to go off of. I simply search an address and use Street View to...

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Google Celebrates “The Flintstones” 50th Anniversary With a Doodle

Today the Google logo has been replaced by a doodle, as it often is. This one is a graphic of the wildly popular animated sitcom, The Flintstones. This doodle is to celebrate the 50th anniversary of the show that brought the town of bedrock into our lives and introduced us to so many classic characters such as the Flintstones and their best friends and neighbors, the Rubbles. Obviously I watched this cartoon many many...

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Google Instant Gets A Little Faster and More International

Google announced on their official blog that they were rolling out a couple of new features for Instant, to make it even faster and easier for users to find exactly what they are looking for. To help with easy navigation, users will be able to explore their results using their keyboards; trackpads and mouses are no longer needed. This feature is sure to shave a few seconds off your overall search time since your...

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Gmail Now Offers Users the Ability to Turn Off Conversation View

Gmail users who are NOT a fan of the conversation view in their emails have the option to turn it off. Google's Wiltse Carpenter (technical lead) took to the Gmail Blog to explain that, even though he is a fan of the feature, not everyone is. Mr. Carpenter likens conversation view to cilantro, stating "you either love it - and, like me, enjoy the nice citrusy, herbal finish it gives to everything from salsa...

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AOL Acquires TechCrunch and Mike Arrington is Really Excited About It

Yesterday the news broke that AOL had acquired TechCrunch, the technology-oriented and web properties community. A lot of speculation has been going around as to what will happen to the soul of TC and all the people that work there. In the post, Mike Arrington lays it all out on the line. Arrington explains that nothing is going to change on the blog, they will continue to write and run it as they always have,...

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Official Google Voice App Could Be Coming To iTunes Very Soon

Despite the fact that Apple blocked the official Google Voice app last July, rumor has it that within the next few weeks that very application will be making its way back to the iTunes store. In September after Apple released their set of guidelines that shows developers which applications will and won't be allowed into the App Store, it was noticed that none of the rules prohibited Google from applying to have the GV app...

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Has Google Made Acquired Plannr? All Signs Point To…Maybe

Could another acquisition have been added to the long list already amassed by Google? The search giant is said to have purchased Plannr, a mobile planning startup that allows for the messaging of friends with plans. With the social planning tool, friends are instantly updated whenever plans have changed by receiving text messages. Rumors have been denied as of the weekend, according to Tech Crunch, but we all know that doesn't mean much of...

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Google Takes “The Keyword Tool” Out of Beta

Google's Adwords blog announced on Friday that they were taking their newest keyword tool out of beta and that it had been launched as the only tool in AdWords and it was to be called "The Keyword Tool". With the newly updated feature, users will now have the ability to search by keywords, websites and categories and will receive a single set of results. Along with "easy keyword refinement", the option to add negative...

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Bing for Mobile iPhone and iPod Touch Update is “Travel Made Easy”

If you are a Bing for Mobile iPhone or iPod Touch user, they are making it easier for you on the travel and maps front. With the updated application travelers can now check let minute airport deals, see when the best prices are available using he Interactive Deals calendar, check other airports and dates for "estimated prices", make sure your flight is on time and use Price Predictor to know the best time to...

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