Entries By:

IM Charity Party & The Children’s Hospital

If you haven’t heard, we are having a party on Monday the 18th to benefit two very worthy charities.  We are going to split the proceeds from the event 50/50 between the Leukemia & Lymphoma Societyand The Children’s Hospital.  I’d like to tell you a bit about why we are supporting the Children’s Hospital. I’m hopi7 Comments

Wikipedia is #1 : What Are You Going to Do About It?

I’m been noticing a lot of frustration lately with the dominance of Wikipedia in search results. And, I’ll admit, I never felt like I really understood why they get so much love from Google until I started blogging. Just for some background, I found a thread at the HighRankings forum from a few months ago that addressed this very issue. It’s a good discussion and...

19 Comments

Digg, Facebook and YouTube: Show Us the Money

I’ve been having fun lately punching holes in Henry Blodget’s absurd rants about the imaginary “online advertising crash.” But, there is one online sector that really does make me feel like its 2000 all over again – social media. Let me say right up front, I’m not knocking the usefulness of social media sites. I graduated from college long before facebook was launched, so I’m just getting...

10 Comments

Sub-prime Mortgage Woes Mean Lower CPCs? Don’t bet on it.

Financial service products generate some of search’s highest CPCs, particularly for phrases like “auto insurance” and “mortgage” and (so I’ve heard) account for as much as 20% of search revenue. We’ve seen a lot of bad news lately in the sub-prime mortgage market, which even scared stock market investors into a major sell-off. While the sub-prime problems are real, the long-term trend for search CPCs is still in one direction – up. Here...

Comments Off

1