Facebook Launches CPA Bidding
Facebook just announced that it will start allowing Advertisers to CPA bid. CPA is commonly known as Cost Per Action or Cost Per Acquisition to people in the Affiliate...
About
John Rampton is an entrepreneur, full-time computer nerd, and PPC expert. Founder at payments company Due.com. I enjoy helping people and am always online to chat +/@johnrampton
Articles
Live Blogging at Affiliate Management Days: Affiliate Marketing
We are live at Affiliate Management Days in San Francisco. We’re here live blogging on everything affiliate marketing. If you’re here we’d love to meetup...
Top 10 April Fools Day Jokes for 2013
Google’s latest Porcupine update suggests you should be skeptical about what you read online today! So today for many of you that haven’t figured it...
SEJ Attending Affiliate Management Days San Francisco
This year Search Engine Journal will be attending Geno Prussakov’s Affiliate Manager Days in San Francisco on April 16-17. I would love to meetup with...
What Really Happened With Raven Tools: Interview with Jon Henshaw
In late 2012, Internet marketing tools platform Raven Tools raised eyebrows in the SEO world when the company’s CEO announced that Raven would remove “all...
Digg Banned From SERPs (Updated)
Updated (see below) I’m always following SEPS’s and big companies out there getting slapped by Penguin and Panda updates. Matt Cutts talked last week about...
February 2013: Best of Search Engine Journal
Here’s the SEJ posts that brought in the most traffic last month. We thank our hardworking guest writers for their contributions! #1. 6 Free Google...
Microsoft Confirms Mobile and Tablet Targeting Will Continue
We’re here live at SMX West with Microsoft’s David Pann. David is the General Manager for the Search Network at Microsoft Corporation and on stage answering...
Matt Cutts Confirms Panda Update Coming This Friday
Late last night Matt Cutts was on stage at SMX talking about Penguin and Panda updates. When asked about Panda updates and when will be...
Liveblogging: Walk A Mile In Google’s Shoes with Matt Cutts
Today Matt Cutts is on stage at SMX West. We’re live blogging here as Matt Cutts teach us with dealing with tough calls in organic...
Search Query Data Now Auto Imported Into RavenTools
Ever since Google announced that it won’t be releasing search data for people logged into Google and instead offing “not provided” we’ve been waiting for...
Introducing Search Engine Journal Guest Columnist Srinivas Rao
I’m very pleased to introduce SEJ’s first weekly columnist, Srinivas Rao. Srinivas comes from the world of online publishing and specializes in audience development and...
Google Releases Location Bid Adjustments and Offer Extensions
Have you tried out Enhanced Campaigns? Have you converted your campaigns over to them yet? Google just announced new location-oriented features to it’s Enhanced Campaigns feature...
How Search Works – Google Tells All
In an ongoing effort to enlighten us and fight spam, Google tells all today in an infographic entitled How Search Works that was released just moments ago....
Could Guest Posting Be Dead?
Guest posting has long been a killer way to get links, but is it dead? It’s no secret that the number one way online to...
PPC Optimization – Organize Into Tightly Themed AdGroups
So today I am organizing a PPC account. This is an account that I took over from another agency. The account has four different Campaigns with around...
How to Setup A Google + Fan Page
As many of you know, earlier this week Google released Fan pages for their Google + Network. Google has opened up the ability to setup...
Title: Top PPC post for October 2011
Below are 7 fantastic PPC articles I found in October. Each title is a link to the article and I included a summary of what...
October PPC Changes Recap, 2011
Every month I like to go over all the changes in the PPC world. Here are all the changes thus far in the month of October....