Last year saw another whirlwind of changes and developments in search technology, with 65 updates to Google’s algorithm in August and September alone. Developing sites that perform well consumes so much energy that it can be easy to get caught up in the tactical day-to-day changes each time search engines do something new. Companies that will continue …
What’s more valuable, the vast inter-relationships of all known factual knowledge or the interconnected set of personal relationships of one billion people? In many ways, that sums up the argument of Google vs. Facebook. To find the answer we need to look at both companies’ most important asset, information. Information is the true long-term strategic …
