Looking at Yahoo Local and Google Local I love New York City. More than any other city on the planet, New York is exciting, expansive and always interesting. As Earth’s unofficial capital city New York is home to many of the world’s largest entities, some even bigger than Donald Trump’s ego. No other city has …
Articles by Jim Hedger
Google Update? Don’t Panic! There has been a great deal of speculation about a shift coming in Google’s ranking algorithms over the past few weeks. Several recent pieces of evidence point to a coming shift however it is very difficult to predict what, if anything will happen. It’s pretty much a given that there will …
Google is Growing – An Update on Google There is a lot going on at the Googleplex these days. For three different reasons, each of which is important to search marketing, Google has been in the SEO spotlight this week. For the technology wonks, Google engineers are said to be developing a Google web browser …
Search Engines Can Read Macromedia FLASH SDK Macromedia has solved what was likely one of its biggest problems. As of this month, FLASH files (.SWF) can now be read and indexed by search engine spiders. Until now, the general rule was that spiders could not extract data from .SWF files. The development of the FLASH …
Google IPO May Come Next Week Rueters, CNN, and the Wall Street Journal are all spreading rumors that the Google IPO bidding will actually take place next week. Rueters reports that Google Inc. may conduct its eagerly-awaited initial public offering as soon as next Tuesday, August 10, according to a published report Wednesday, which did …
Planning the Christmas Shopping Season It is that time of year again folks. As far as the calendar year is concerned, the sun has passed the yardarm and the winter holiday season is approaching faster than any of us think. In the world of search engine marketing, it is time to begin planning the all …
Anatomy of a Search Engine Placement Campaign With the tremendous changes seen in the search engine marketplace over the past year, the conduct and techniques of winning search engine marketing campaigns have changed. Tactics and assumptions that worked last year may not produce the same results today. With a realignment of market share between Google …
Late last week, Ask Jeeves announced it was going to cease its paid submission program and allow webmasters to submit sites to its database for free. The announcement was quickly followed by the release of MSN’s new search tool that also does not charge fees for inclusion. Of the four major search engines, only Yahoo …
Over the past seven years, it is fairly safe to say that the use of search engines has revolutionized our methods of finding and valuing information. Almost any activity involving research from personal travel planning to corporate business planning has been made far easier through the use of search engines. When one search tool or …
A new search engine focusing on business and industry was released earlier last week. Find.Com is a very interesting tool that seems to combine the “clustering” format of Vivisimo with the variety of a meta-crawler search tool. Owned by Empire Media of New York NY, Find.Com works with search-technology developer TripleHop Technology’s enterprise search software, …