Dear Santa, An SEO’s wishlist for Google Dear Santa, I would like to assure you that my colleagues and myself have all been reasonably good this year. I would like to thank you in advance and on behalf of my colleagues for all the candies and toys I know will be found in our respective …
Search Engines are Ready For Broadband The past year saw immense growth in the search sector. Search is bigger today than it was twelve months ago in every respect. With the Internet becoming a larger part of people’s lives and broadband access becoming the norm around the world, 2004 was the year that big-business fully …
Shopping Cart Search Engine Optimization I had a few interesting conversations about shopping carts last week. (Note to Yahoo, anyone who has two interesting conversations about shopping carts in the same seven-day period needs better online entertainment options. Please step up the pace.) Actually, shopping carts are fairly interesting, if only because they are so …
MSN Search Engine – Searching for ways to make Redmond rise again What would you do if you were tasked with designing a new search engine? You have all the resources the world can offer and the certain knowledge that your project is so important to your employer that mountains, molehills, companies, code and really …
Ask Jeeves and Lycos Enter the Search Engine Optimization Field In a highly surprising move, two well known smaller search engines have entered the organic search engine optimization market! Ask Jeeves and Lycos are both offering services in a sector has traditionally maintained a symbiotic but arm’s-length relationship with search firms. While both firms have …
Organic Search Engine Optimization for Large Sites Commercial websites are getting larger. Driven by the rapid evolution of content management systems, shopping carts and e-biz facilitation, and by the increasing sophistication of Internet retailers, “small” business sites averaging 500+ pages have become common. Some large sites are very well focused and present relatively few problems …
Organic Search Engine Optimization in a Localized Universe Search is getting smaller, more local and personalized, a process which has been driven by paid-search advertising. Some have wondered about the value of organic listings when competing against huge budget paid-placement campaigns. There will continue to be a high value in organic listings but the cost …
Blogs Are Great for Search Engine Ranking Blogs have had a profound effect on communications and marketing since their development and early adoption but are still a mystery to many. According to Google Definitions (enter: define:Blog into Google search window), Blogs can be several things to different people but the simplest definition of the word …
The Business of Search Engines and Advertising – Look Out! The major search engines are changing the way they do business with the advertising community. Many SEOs and SEMs have waited patiently for the search engines to recognize the benefits our sector brings. Now that search is sexy however most will be disappointed to find …
Google Saves Kidnapped Journalist in Iraq Google can claim another life saved after a kidnapped Australian journalist was freed by his captors in Iraq earlier today. Freelance journalist John Martinkus was abducted by gunmen on Saturday outside a hotel near the Australian embassy. Apparently Martinkus was able to convince his captors that he was a …
