Give props to Oreo and 360i. The staple American brand and its big time creative agency just changed the way we will cover live events forever by simply creating a well-timed image ad. By telling Twitter users that you can “Still Dunk in the Dark”, Oreo did what many people never imagined. They got free …
We all remember what it is like to either watch the cool kid in school or even be the cool kid. You remember high school when the cool kid rolled up in their BMW, was surrounded by the most beautiful of ladies, and always threw the most talked about parties. Well, today, you are going …
Let me start of by saying what a whirlwind the past 12 months have been. Where once I was a passionate college graduate eager for my chance to break in to digital marketing, I am now confident search professional constantly seeking ways to progress the industry and the great agency by which I am employed. …
We have all been awakened to the hype. Negative SEO is real and it seems that the Panda and Penguin updates have potentially made it easier than ever to accomplish. Below, you will read a tale of greed, a tale that is all too possible in today’s digital world and a tale that should awaken …
Many SEO’s have used blog and syndications networks at one time or another to take advantage of the controllable anchor text and ease of building links at the click of a button. These networks wouldn’t be so robust if SEO’s weren’t using them. The days of using them, however, are coming to an end as …
On Sunday night many of us were glued to the screen, munching on snacks and gathering with friends for the 84th annual Academy Awards. It was only a year ago that we saw “The Social Network” rake in the acknowledgements, and a year later Facebook is still growing and driving a marketing movement from traditional …
About two months ago I wrote my first article for Search Engine Journal about getting your first job in SEO. Well now the dust has settled and I feel it is important to share what I have learned thus far during my young career in search marketing. This article will be broken down in halves …
Two years ago I would have never imagined sitting in this comfortable desk chair and being welcomed with open arms in to the search marketing industry by Portland’s own Anvil Media, Inc. College was on pace to last until the end of days and professional direction was a spinning compass in the Bermuda Triangle. Not …
