Hi. My name is Jason and I’m a bit of a mental case. My wife likes to send me links to products she’d like to purchase and instead of looking at the new ottoman, I explore the website’s backlink portfolio or rip apart their URL structure. I just can’t contain myself sometimes; everything I come across is an opportunity …

Google’s Penguin update firmly solidified my love for penguins. I mean, penguins are super cool creatures, working as a team to find food and protect their tiny egg all the while braving insanely low arctic temperatures. When the process aligns just so, and the long dark days of winter are over, a baby penguin is …