As geo-location and real-time mapping begin to play a larger role in online advertising, a distant fear looms on the horizon. For quite some time, publishers have been granted the benefit of supposed “free” products such as Bing Maps or Google Analytics, with little thought to the real cost of these services. However, all of …
Articles by Gabe Donnini
On Monday, October 17th, Apple announced that over twenty five million customers have made the iOS 5 update. For reference, iOS5 was released on October 12th, only five days prior to the announcement. The iOS5 update features all sorts of new additions like the Notification Center, iMessage, and Newsstand. To investigate this, Chitika Insights analyzed …
Over the past few days there has been a lot of buzz surrounding the coverage of Google+, particularly focusing on the measured 60% downward trend seen in the site’s traffic as reported by Chitika Insights. In further investigation of this matter, Chitika researched traffic patterns of the social network to determine whether the downward trend …
Although social media sites have been around for less than a decade, they have played an active role in shaping the future and culture of the Internet, and probably will continue to do so for the foreseeable future. Search engine marketers have been long studying the web-browsing habits of various demographics — including their choice …