For all the criticizing I do of Google, they’ve really hit upon a gold mine with Google Maps and in particular, their development of the Google Maps API. In honor of this great resource, I wanted to highlight a couple of sites where I’ve found the use of the Maps API to be more than …
As the search industry grows, off site optimization has begun to rely on more than simple backlinks. If you want to increase keyword relevancy for your site and pages, you will need to rely on off page elements. Last month I spoke with Dan Crow of Google after his presentation to the crowd at an …
If you want to make the most of Google’s Universal Search results, you need to understand how to create killer listings in Google Local. Why? As the screenshot below illustrates, Google Local can and often will dominate what’s seen above the fold? With real estate like that, you can gather large amounts of traffic if …
