I’m seeing a number of new sites showing PageRank updates tonight, and assume that it has to be happening elsewhere as well. This of course comes on the heels of the PageRank massacre earlier this week. There’s not too much to post right now on this as more information comes in — but I wanted …
For a while now, Google has been testing behavioral targeting in their search result pages. And while behavioral targeting may be the next big thing, it’s already putting AdWords advertisers at risk by costing them money and decreasing their quality score. I’ve opted to use video here to help illustrate the progression and assumptions Google …
Linkbait was a popular topic last week at SMX Social Media in New York City. While social media experts understand link bait inside and out, it is still a new concept for many Internet marketers. To be clear, Link bait is any sort of content that you create with the intentions of making it virally …
The SMX Social Media conference is ready to wrap up, and I hope you have enjoyed my coverage over the past couple of days. There have been a number of entries here on Search Engine Journal — so here is a quick list for you to access individual panel recaps here on Search Engine Journal: …
The most recent panel here at SMX Social Media was entitled Wikipedia, Yahoo Answers & Answer Sharing. With Wikipedia dominating the search results, many SEOs were really paying attention to the information here on the panel. Because of the many ways these systems influence search rankings, the panel was quite large. Here’s a full list …
Today’s first post following lunch was a great one for those involved in the social marketing space. The panel covered micro communities and was led by Liana Evans, the Director of Internet Marketing for KeyRelevance and Rand Fishkin from SEOmoz. (Please note that additional live blogging coverage on this panel is available on Search Engine …
Our second panel of day two discussed the many ways in which Social Media Marketing can be used to help the role of the modern marketer. Our panelists here were… Sarah Hofstetter, Vice President, Emerging Media & Client Strategy, 360i Rob Key, CEO, Converseon Adam Sherk, Search/PR Strategist, Define Search Strategies Please note that additional …
Day two opened up this morning with the Effectively Leveraging Social Networking panel, featuring: Dave McClure, Entrepreneur & Startup Advisor, 500Hats Cindy Krum, Senior SEO Analyst, Blue Moon Works Helen M. Overland, Director, Search Engine Marketing, non-linear creations Additional live blogging coverage on this panel is available on Search Engine Land, Search Engine Roundtable and …
The keynote for today was focused primarily on questions and answers asked from the nearly 200 SMX Social Media attendees. The keynote was once again moderated by Danny Sullivan and included Garrett Camp, the Founder & Chief Product Officer at StumbleUpon and Joshua Schachter, the Founder of del.icio.us. Garrett Camp opened up the keynote by …
The second panel of this afternoon is A Marketer’s Guide to Social Bookmarking & Tagging. The panel members were Guillaume Bouchard the CEO of NVI, Michael Gray the President Atlas Web Service and Neil Patel from Advantage Consulting Services. Guillaume started us off with an introduction to tagging. Tagging is the social media equivalent to …
