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What Spammers Can Teach You About ORM

First, A Word on Spam Conduits Dave Naylor introduced me to the term Spam Conduit a while ago. The term is basically the description for a page on a high quality domain being used to gain search rankings, thus traffic. Spammers use these doorways to dump traffic from third party sites onto their affiliate sites. This is what allegedly "dumb" spammers are doing when they create submissions on social sites that do not pass...

7 Comments

SEO is a Brick not a House

This post is in reference to SEO services as a business model, however many of the ideas can be juxtaposed to businesses and their utilization of the method for marketing So much gets said about SEO and its relevance or even legitamacy. Most of this is purely linkbait, and the SEO crowd is all to quick to fall into the trap. The arguements fall into three basic camps. 1.The SEO are scumbags camp, of which Derek Powazek...

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Google Answers Privacy Questions with Call for More Data

Last week Asa Dotzler, Mozilla's director of community development, put out a link on his personal blog and stated: Here's how you can easily switch Firefox's search from Google to Bing. It was a pretty shocking move by a member of a company that has seen most of its revenue come from Google. It was a move brought on by concerns over the search giants view on privacy. The comment was spurred by Google's CEO Eric...

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The Psychology Behind Link Giving

The citation method of ranking indexed content is flawed. It is based on human aid, and any technology based on the work of humans is always going to have flaws. Links are the product of what elicits an emotion from website owners, and the link builder that can tap these emotions is going to be able to manipulate the most important element in search rankings. Emotion Self-Regulation The concept of emotional self-regulation is defined as: being able to...

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Why Real Time Search Should Interest SEOs

When Google announced their real time search additions, many were probably left unimpressed. After all, they are jumping on a bandwagon created by the popularity of Twitter's search platform. From an SEO perspective, however, the move excited me. It opens up a whole new world for savvy SEOs looking to compete in the always profitable business of trending search terms. There are several reasons I believe SEOs should be taking note of this addition: 1. QDF...

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Search & Social Wants to Meet You at Pubcon

Five members of Search & Social will be in Vegas this week for Pubcon, and we are really psyched to meet SEJ readers and other people we have networked with online this year. The rest of our team will stay back and continue cranking out great content for SEJ and Internet Marketing initiatives for clients. Our team is hoping to start the networking before we even touch down in Vegas, and maybe that can begin in...

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Retweet Function Rolls Out on a Limited Basis

Today Twitter rolled out its retweet function on a limited basis: We've just activated a feature called retweet on a very small percentage of accounts in order to see how it works in the wild. Retweet is a button that makes forwarding a particularly interesting tweet to all your followers very easy. In turn, we hope interesting, newsworthy, or even just plain funny information will spread quickly through the network making its way efficiently to the...

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XSS Attack on Reddit

Playing around in Reddit tonight I found several threads being attacked by what appears to be an XSS (cross site scripting) virus. If you go to these threads and view the code being put out by the script, it will take over your commenting and replies for the thread outputing the same code. The best thing to do now if you are a Reddit user is to install No Script for Firefox. Update: From Reddit They...

3 Comments

Introducing Place Pages for Google Maps

Today Google announced a change to Google Maps called Place Pages. In their words: A Place Page is a webpage for every place in the world, organizing all the relevant information about it. By every place, we really mean *every* place — there are Place Pages for businesses, points of interest, transit stations, neighborhoods, landmarks and cities all over the world. You get into the Place Pages by clicking "more info" on a Google Maps search...

1 Comment

Beware: New Twitter Phishing Attack

Just an update, it looks as though another Twitter phishing attack is under way. The emails are claiming to have video of you, but send you to a phishing site to harvest your Twitter account...

4 Comments